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2008 3 months, China's largest manufacturers of home ventilation and electrical Airmate with unusual terms. Airmate business orientation in a number of honors after the monument, its Airmate trademark SAIC has officially recognized as "China Famous Brand." Same time, this is more marked in brand building Airmate again into a new era. "Getting 'famous trademark' honor is undoubtedly state Airmate brand strategy affirmation decades Airmate trademark protection of human perseverance recognition and praise." Airmate Electric Vice Chairman Cai Zhengfu Mr. that. Brand awareness, win at the starting point Speaking Airmate hard-won "China Famous Brand" title, Mr. Cai Zhengfu very frustrating: "trademark is the brand of the core and the most important part of intellectual property. To build competitive trademarks and brand, to create a unique personality and brand personality trademark. But to do this very long journey. must be registered trademarks, value promotion and protection mechanisms on all aspects of well-prepared. these, especially since the establishment of the day Amy have given adequate attention from. " Airmate Electric Vice Chairman Cai Zhengfu According to my understanding, Airmate began as the first to OEM, ODM form of success in the world's highest quality requirements on the design of the European market. Through cooperation with world famous brands, fast build a strong international market. This is Amy's own special trademark and brand-building funds and the full experience. 1993, Airmate began to design, named and registered his trademark - "Amy Special" (AIRMATE). Mr. Cai: "A special person to use the trademark Amy, to the world pass us love life, the pursuit of perfection, innovative products determined pursuit of the ideals and Humanities." Also, they give the brand a transcendence of individuality, attaches great importance to industrial communication Airmate design awareness, and then the "World Boutique, far more than you think" brand slogan, and refined to create the first Small appliances Le Meridien brand as the goal is always special. Trinity, research-based Then, in turn Airmate Company Name (firm) to "Emmy special" in order to achieve a product trademarks, trade names and corporate logos (Division logo) of the Trinity, and realized from the OEM, ODM to 0BM overall change and embarked on the broad road of brand building. To maintain its leading position within the industry, Amy has grown its own special R & D design team. Shenzhen, a design team have more than 400 people, include Japan, France, Britain, Taiwan, Hong Kong, mainland China and other parts of design, technology elite. Airmate not only in the pursuit of R & D and innovation in quality management is demanding excellence. At the same time, Airmate also invested more than 2000 million to establish a Chinese small home appliance industry's largest testing laboratory, purchase of South Korea, Japan, EU and other places of high precision measuring equipment, such as constant temperature and humidity, environmental test chamber life measured rooms, air flow tester, quiet room, a lot of equipment cost over a million dollars. Around flowering, fruits It was on such high priority on brand building, brand development Airmate make even more powerful. In just 15 years, he has quickly become the representative of China exquisite brands of small appliances, electric heating for several years, the market share of the first, Fan Market share in the second, and get the Shenzhen "the public's favorite Top Ten mark," Guangdong famous brand, national fan product quality inspection qualifications and "China Top Brand" and many other honors. Entrenched in the domestic mainstay brand, Airmate gradually become international, to become the world's most famous brands of electric fans. Its products sell well in Japan, Korea, Britain, United States, France and Canada, more than 100 countries and regions as Japan's Toshiba, Sanyo, Germany, Rowenta, SEB and many other world-famous French brand suppliers. Moreover, Airmate have occupied Europe's largest market share fan, known only to design the Italian fans would consecutive years Airmate volume ranks No. 1 market share as high as 30%. In Japan, fans of every three, there is a special production of Le Meridien. Airmate get the "China Famous Brand", is the most authoritative and the most exclusive trademarks identified, so as to safeguard their own special brand equity Le Meridien provides a strong defenders arms. Mr Choy said: "It was well-known trademarks in China for our Airmate has two meanings: one in the country to achieve a well-known brands from China leap to the well-known trademark; Second, international, further strengthening the international Airmate brand competitiveness. " Look to the future, to meet new challenges ", However, Airmate, the 'China Famous Brand' is indeed a milestone, it also means a new beginning." Mr. Cai think. Indeed, especially for Amy, the "China Famous Brand" award of access, not only means Airmate become the first Chinese small home appliance industry has one of well-known marks, so that Airmate brand awareness and reputation degrees have entered a new stage; the same time, also means "Amy Special" from the World Intellectual Property Organization's 179 member countries and WTO's 148 member countries will be duly protected, in the international market was a piece of "protection" for Airmate further paved the way for expanding the international market. However, "Chinese famous brand" in the opportunities, but also to Airmate brought new challenges: the face of it, especially more critical eye of foreign consumers, and consumers are increasingly diversified needs, how to meet people Airmate requirements became clear in front of them a very real problem. "We will adhere to the concept of continuous innovation, adherence to the highest quality standards, and strive to the product so specialized, so fine, creating the world's highest degree of product quality to become a world-class boutique Airmate allow consumers around the world who can truly special experience to the real value of Amy. "For the future, Mr Choi brimming with confidence. I am an expert from hydraulicdrillingrig.com , while we provides the quality product, such as earth drilling equipment , water drilling rig machine, hydraulic drilling rig,and more.
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