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"AU Optronics for the end of 2013, all flat-panel TV shipments are LED TV." Recently, the AU institutions, marketing director for television monitors Hsu, flat panel display in China Summit Forum on "First Financial Daily" that the high-generation LCD panel production line, easily hundreds of billion of investment, as investors we must consider a reasonable return on investment. If premature OPENSALE (sales parts mode) liquid crystal glass and other parts of the sales, it means going against the original huge investments. "Even if sales to a separate LCD glass manufacturing to the mainland LCD TV backlight module manufacturers, as panel manufacturers have to share the benefits." Hsu, say. Hsu, the position, in fact, not only represented to AUO and CMO, represented by Taiwan-based LCD panel manufacturer, also represented by Samsung, LG of Korea, represented the voice line LCD panel manufacturers: make high-generation LCD panel production line maximum benefit. But the problem is, Samsung, LG and Sharp LCD panel manufacturers not only want to enjoy high profits, but also hopes to monopolize the upstream resources LCD panel, and then expand its brand flat-panel TV market share in China end. Price wars as the control of foreign brands in China LED TV market wielding a "magic." Two to three percent foreign price reduction Yesterday, the "First Financial Daily" in Guangzhou, China Square, Gome stores to see, LG a 42-inch LED TV prices only 6,900 yuan, a 40-inch Samsung LED TV prices are only 8,500 yuan. On the contrary, the main push Konka 42-inch LED TV prices sharply second-generation network in 6599 yuan, TCL main push of a machine card integrated LED TV priced at 8,999 yuan, but the main push Hisense 42-inch TV with LED blue engine Old renewal price should be 8,590 yuan. "Samsung, LG and Sharp, and foreign brands of LED TV, at '51' period of at least 2,000 yuan price reduction, price reduction in the range of two to three percent." Guangzhou Su Ning said head of TV products, lower prices for foreign brands collective market share of LED TV increased rapidly, especially in the 40-inch and 42-inch LED TV's mainstream market. In the Yee Peng Xiandong analysts point out that Samsung, LG and Sharp color TV brands such as foreign policy, is to play low-end flat-panel TV brand in the domestic high-end products. Recent price cuts by foreign brands LED TV in general 10% to 15%, resulting in "51" flat panel TV sales during the balance clearly favor foreign brands, foreign brands accounted for about domestic flat TV sales nearly Liu Cheng, LED TV sales percentage will be even more high. "When foreign brands and domestic brands of flat panel TVs less than 10% spread, domestic consumers generally would prefer foreign brands, not to mention the price below the status of the domestic brand." LED is preparing to launch the Nanjing universal storm Zhou Kun, deputy general manager of electric home appliances, said Panda, domestic brands in more than 40-inch LED TV, not only did not cost advantages, but also the possible disadvantages. Therefore, the popularity of Panda LED flat panel TV operations deliberately avoided the large size of the LED TV market, but mainly for the following 32-inch LED TV. Pengxian Dong also said that the cost disadvantage of domestic brands, in fact be reflected in the price. Domestic flat panel TVs this year, "51" in the market compared to last year's average price of "51", not only did not decline, as well as rise, "especially the 40-inch, 42 inch and 46-inch large-size flat-panel TV market price rise significantly. " LCD glass short board The performance of the domestic flat-panel TV market, both from the domestic color TV manufacturers in the upper reaches of the lack of resources. Or Xu Zhengji this, TCL is also in the May 12 AU established in Huizhou with double king Optoelectronics, LED backlight module production, to supplement the LED TV's weaknesses. "AU Optronics shares which accounted for 51%." Hsu, said that 51% of total shares the reasons for not trying to control the dual-king Optoelectronics, but out of patent considerations. Hsieh, general manager of DisplaySearch's Taiwan branch, told reporters that "LED TV market in China quickly when heavy volume, color TV manufacturers and the panel if the giants can not forge alliances, the future loss of competitiveness in the market." "Domestic manufacturers in the LED backlight technology does exist a little problem, but not a big problem." Skyworth LCD devices, general manager of Shenzhen, said Daniel Lee put, Skyworth has less to produce 42-inch LED backlight, but the panel did not open LCD glass manufacturers Therefore, we can only do small batches Skyworth 42-inch LED backlight module test. Hisense R & D Center for Media also said that at present Hisense LED backlight can already be 47 inches, but the LED backlight module of self-sufficiency rate is only 40%. However, Hisense, and Konka view, with the high-generation liquid crystal panel production capacity gradually increases, while the surplus, the liquid crystal glass shortages will soon ease. Unfortunately, the timetable should be discharged to the Hua Xingguang TCL high electricity and BOE generation panel production line, when mass production. At least at one or two years, the domestic color TV manufacturers may also be beaten in a passive position. Because, LED backlight module cost represents total cost of LED TV about two percent. "In addition to want to get more profits, panel manufacturers to adopt OPENSALE model, will lead to technology leakage." Shanghai Matsushita Plasma Display Ltd., told reporters that the responsible person, panel manufacturers, if adopted OPENSALE model, domestic color TV manufacturers to provide liquid crystal glass, domestic color TV manufacturers still have to make a LED backlight with the LCD panel manufacturers match, and this process will inevitably there are many technical details, which require panel TV manufacturers with factories to resolve. 1 to 1 to the so-called teach core technology on the domestic color TV manufacturers. "Some technology acts as a window of paper, a bucket that is broken. But the domestic color TV manufacturers to find their own way out, it takes a long time." Above the official said. The e-commerce company in China offers quality products such as China drilling equipments , oil drilling equipments Manufacturer, and more. For more , please visit cnc drilling machine today!
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