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Pong Brand Phenomenon in - aaa nicd battery Manufacturer - mp3 players aaa batteries by gfgegnnm hhbnmkl





Article Author Biography
Pong Brand Phenomenon in - aaa nicd battery Manufacturer - mp3 players aaa batteries by
Article Posted: 03/17/2011
Article Views: 81
Articles Written: 1281
Word Count: 609
Article Votes: 0
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Pong Brand Phenomenon in - aaa nicd battery Manufacturer - mp3 players aaa batteries


 
Business,Business News,Business Opportunities
When my colleagues saw a shopping weekend, "× × Valentino" T-shirt, a salesperson told him that Valentino dress and to authorize the production of producer, the company engaged in the activities, can play the original price three fold. As "Valentino" fame, picked up a plum that the cheap, very happy. Who knows, after the units were born to wear, but some colleagues have been ridiculed, "You're Where is the real Valentino, ah, was bought parallel imports," is genuine and fake brand-name and then tell the method of identification, plum party know deceived, embarrassed.     In fact, "Pong Brand" signs are everywhere, as stained with the brand name of "Xian Qi", the original low-name goods to sell can quickly look up a high price. Has been painstakingly built beside the company's brand image, since "Pong Brand" products confused with the existence of not only deceived the consumers, disrupt the market order, and seriously eroded the company's intangible assets, undermining the enterprise brand image. This malicious counterfeiting, infringement of Chi (a) were known trademark and enterprise name rights existing prior acts of unfair competition, with great harm.     "Pong brand name" is usually achieved through several means: the first one is playing the "edge ball", that mimic well-known trademark, the trademark words of some famous brands prefix or suffix to "Valentino" For example, add prefix change into "× × Valentino", with the suffix, "Valentino × ×"; the second is the well-known brand names by industrial and commercial registration for the firm, "Pong brand", will soon become his trademark well-known company names, company names confused and brand names, such as the famous brand name "Woodpecker" Chinese trademark registration for "Fuzhou Woodpecker ... ... Company", "Shenzhen Woodpecker ... ... Company," "Shanghai Woodpecker ... ... Company", etc.; third is the "returnees Shell Group" , that is the way through the international registration of overseas companies registered companies and trademark applications, so that consumers mistakenly believe that products are manufactured abroad; fourth is his "producer" of international brands, in Hong Kong and other places through the first register a name and a number of international brands are very similar to the company, and then stamped their products produced by this company ... ...     "Pong brand" behavior a few years ago and more concentrated in the apparel industry, mainly related to the "Valentino", "Pierre? Cardin," "Younger", "Goldlion" and other well-known brands. In recent years, such behavior intensified, increasing the field of expansion, from clothing, leather goods and other industries to expand wine industry, the market, "Maotai", "Wuliangye" species complex, which has a "Maotai" name of the white wine and 10 for several species, using "Wuliangye" signs have 20 kinds, "Maotai alcohol", "dirty town", ... ... what exactly is authentic Liquor, consumers can not determine; Another example is the wine series, "Changyu," "The Great Wall , "" Dynasty, "have encountered" Pong Brand "troubled. It is understood that only criminals use of "Changyu" word, then the number of companies registered in Hong Kong, commissioned by the manufacturer in the mainland after the big production of counterfeit "Changyu" wine label products used in packaging to highlight "Changyu "character, and claims it is Zhangyu products, enterprises are Changyu joint venture in Hong Kong and so on, greatly mislead the consumer.     Now, more and more industries and enterprises in different degrees by the "Pong brand" phenomenon of harassment. This happens not by chance, there are many factors, such as social environmental factors, business factors, consumer factors and so on.

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