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Many companies Design Product Package When packaging due to grasp the fundamental characteristics, the lack of aesthetic design of packaging affect the product sales. How to make the show appeal of packaging it? I made a simple study, to provide some reference. 1, the source of attractive packaging 1, packaging color: 80% or more of the information from visual, if the designer of the packaging and the use of color can take a direct reflection of some inherent characteristics of goods, such goods are likely to become the first choice for buyers of goods. According to the commodity or commodities inherent attributes of color, with vivid colors, color is an important design tool. Such as cakes and other food packaging and more yellow, tea, coffee, whiskey, beer and other drinks and more with brown, cosmetics, shampoo packaging design of the lemon into a lemon. The use of color in packaging the product itself on the use of color reproduction, is to give people the most homologous association class objects to internal objects have a basic concept in the impression. Course, there are opposite phenomena, some of the design master bold use of color contrast, to achieve better results more odd, but if measured handled badly, it will be counterproductive. 2, packing pattern: Pattern combinations from three aspects: First, the way organizations; Second, expression of the theme; third display style. In the organization, use of more geometric composition, abstract composition, and the concrete composition of or in kind of. At present, the use of geometric or abstract compositions are mostly cosmetic or daily necessities. The concrete of the structure of or in kind, then the most popular in the food packaging. Some simply putting a package to open a window or a transparent plastic bag, direct people to see the inner items. The expression of the theme, although the performance in different ways, but the purpose is very clear. In the combined form, in order to highlight some of the main text, and some prominent mainly in kind, and some are both balanced. In either form, all items must be associated with the inner to show the distinct nature of the theme. Expression in the subject, but also pay attention to complicated to simple cut, whether text or images, and strive to achieve a single design, theme highlighting, simple and bright. 3, Packaging content: Mainly in the packaging of the moving image more interesting, and product image and corporate culture of the organic combination of three aspects. In addition, the packaging is exquisite of an indispensable factor in good packaging, including: One subtlety of color, the second is the graphic design of the attractive, three exquisite packaging, three are indispensable. Second, how to improve the appeal of packaging Grasp the basic attributes, dare to innovate, to enhance the charm of the main means of packaging. Color innovation is to dare to break through conventional use of color. Beverages such as mineral water and purified water are often non-green packaging is blue, but Wahaha purified water on the opposite, boldly using the red, it seems that people in a bright red hot environment, Lenovo to quench their thirst with pure water, the results quickly swept the river north and south, and this is the innovative use of color. Another contrast is obtained where innovation, there are two comparison methods, one family in the same comparison, but also a kind of packaging and packaging in their contrast, but there will still be good results. If Shuanghui fish intestine casings used in the selection of the orange color of choice, and in Label Use of color design, this when using an orange-red or navy, and the results they use the fruit green, two-color contrast of such a fish gut in its class became the most popular consumer products. In its design, can not worshiper of foreign things, not conservative. Artistic style, the more the national character of the greater world. We are high quality suppliers, our products such as mechanical wrist watch , ladies skeleton watch Manufacturer for oversee buyer. To know more, please visits accuracy mechanical watch.
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