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Appliances start "package" to sell the most popular high-end products - household appliances, TV, r by gfgegnnm hhbnmkl





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Appliances start "package" to sell the most popular high-end products - household appliances, TV, r by
Article Posted: 04/01/2011
Article Views: 110
Articles Written: 1281
Word Count: 728
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Appliances start "package" to sell the most popular high-end products - household appliances, TV, r


 
Business,Business News,Business Opportunities

  ? 2006 New Year's Day and Spring Festival, all concentrated in January, this is prime time consumer shopping, apparently, the manufacturers will not miss this round of business Promotions Boom. 2006 Chinese New Year, ushering in an appliance replacement consumer boom. As the residents to improve housing conditions, large Bedroom And large Kitchen The popularity of high-end home appliances in stock and replacement of favor, and will show a sharp momentum. Years ago, several Marketplace Unanimously found that flat TV , Washing Machine , On the refrigerator door and other high-end appliances will become a household appliance market in 2006 of consumption. From New Year's Day to the Spring Festival, which has been validated by the market.

On popular high-end products

?? According to Southern Metropolis Daily reported that, at present, 10,000 ~ 20,000 yuan to buy high-end consumer TVs have been very common, while the value of more than 10 million Sound , Large-capacity refrigerators are very popular on the door. Mobile Digital connection, also the lead in selling high-end products, 1,500 yuan more than the color camera phone, during New Year's Day Sell National has more than doubled the proportion. 7,000,000 pixels Digital Cameras Sales hot, and last year (2005) 11 also from those prevailing three million to 400 million pixels camera sales have been relegated to second-line, which from 2000 to 3,000 digital products become the first choice for young people. Complete appliance start selling

?? In accordance with the characteristics of the end of the consumer, get married, move new homes, replacement of all the reasons to buy home appliances, consumers no longer want the same manner as the selection, one-stop-shop in the form of more and more popular with consumers . The consumption levels according to different supermarkets in the New Year's Day to the Spring Festival period, the introductory price of different grades of multi-class packages, both personalized and comprehensive. While a more convenient, you can also enjoy a package price, consumers worry happy effort. With Home Theater For example, "TV + washer + sound" in fighting Package Purchase of way for consumers not only to save a large amount of money, it can get merchants Expert Design services. In addition, because of moving to buy a full set of new home appliances series there are also many consumers, consumer package has been an increasing popularity of momentum. Effectiveness of the concept of stress is not lost

?? Some analysts pointed out that the end of 2005, home appliance market is characterized by display, consumer white goods from the "affordable" to "buy well" into the feature more obvious than in 2004, and such consumption patterns will continue in 2006, consumers in the overall consumer psychology and consumer behavior will become more rational. Concrete will be reflected in three aspects: first, consumers will buy white products generally show a "no fan of the concept of attention to practical results," the mature consumer psychology; Second, consumers when buying white products " experience "requirement will be significantly increased; third is the" real machine consumer site experience, the process of service consumption experience "will be the consumer appliance business channel basic requirements.

Focusing on price to quality, performance,

?? Survey shows that the quality of home appliances, performance has replaced price as the consumer elements of the first concern. It is this change in consumer demand, so that many appliance manufacturers then caught off guard, causing a vacuum in the market, just the current high-end consumer electronics market also contributed to strong sales. The refrigerator, for example, large-capacity refrigerator is becoming hot spot of consumption. Now more and more people buy a house, especially for newly married couples, the daily busy work, allowing them to buy food to reduce the number of times, the number increased. Available on the market in general have a large refrigerator with mini-bar and automatic ice-making function, function more human. Frequency technology put into use, makes Air conditioning , Refrigerators and other home appliances increased production costs, higher prices. However, the change in consumer psychology, that high prices are recognized by consumers, these products have been high-end consumers have gradually become the mainstream consumer.

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