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A while ago, I had the honor to participate in the company's supervisory training organized by the National Assembly, through two days of system study and serious consideration, on the basis of store management, refine services and products on display are a further understanding. China's textile brand development today, although is still in infancy, but the development of individual brands and strong momentum, we clearly have seen the textile sector, "Younger" or even "Chanel." Many enterprises in the same time increasing brand development efforts, most often focus mostly advertising, product innovation, easy to overlook service brand. Many companies are indeed very great importance to enhance the capacity of the terminal management, focusing on the training store manager, and the Purchasing Guide training. The actual results are often unsatisfactory. It stands to reason, in accordance with such a set of learning process down, Purchasing Guide no reason to not keep customers, our service can not consumers have no reason to move ah? But the fact is that we can only accept this silently, and then look for the reasons of its own, and then a little break. Bedding and clothing is very different, and bed materials are "hidden" in purdah things, but clothing is the "dominant" in the face of things, I to have all the features one outside. When we opened the bed to store clothing store chemicals next to "hidden" in the purdah of the material and the "dominant" in the face of things, appear in both the consumer front, we apparently did not even recruit people clothing consumption are favored. Indeed, what consumers do not love "face" mean? To reverse this situation, we should by strengthening the "service brand" to enhance our brand value, reputation, reputation. In the drawing, while clothing store management, combined with our bedding features, innovation management and services. Including Purchasing Guide training, but also with the times. Shop for bedding features here to make two points in the direction of service brand, for reference only. First, create a "special new" service How to serve attractive, individuality and characteristics, so that services brand, is not an easy thing. If the services provided by home textiles specialty stores allow consumers obsession to want a second time, as addictive general, this service is can be called "special new" service?? Particularly fresh. Only special new service can really attract consumers. "Special new" service is the service brand, the key is different from other brands, outstanding personalized, differentiated focus. The current major textile store services provided, the basic stay in stylized stage, many service processes are copied directly from the apparel industry over copying, the lack of new features. Service process is too difficult to mobilize programmable Purchasing Guide enthusiasm and passion, naturally, will not play a good effect on sales. The "special new" service in the traditional service model to find a new breakthrough. To give an example of: a textile brand in a first-class urban lots, opened a double store, and unlike other brands, the store decorated elegant and unique, specialty stores are not the first door as other brands? ? big LOGO with "certain textile" words. The door of the store is the first sign of a brand, but the word is "a certain textile museum experience home." Door still standing about a meter sign that read: friends, please come home feeling free experience. And went into the museum and you do not see the East 1 West 1 of home textile products, which is a standard design bedroom, very cordial, as do home general. Almost all of the store's products placed on the second floor, first floor lounge is a standard, all products are in bed the night rolling crystal television display, as well as some inside the wall of the frame. Purchasing Guide giving you a cup of hot coffee at the same time, will give you a beautiful album of home textile products, and then you sit face to face chat, chat family, about our lives, talk your favorite bedding and bedroom colors and so on. "Special new" service is a serious homogeneity in home textiles today, the real difference between a shortcut to one of the other brands, which we need bold innovation and try to overcome the inherent mode of thinking. We are high quality suppliers, our products such as China Butterfly Valve Manufacturer , China Wafer Butterfly Valve for oversee buyer. To know more, please visits Butterfly Valve Manufacturer.
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