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With such a wide variety of cosmetics, covering up imperfections on the face and accentuating the features that would further escalate our beauty is a cakewalk. From ramp queens and super models to air hostesses and the girl-next-door – cosmetics are used by one and all. Scars, dark circles, fine wrinkles and lines, bruises and even birth marks can be fittingly covered up with the help of the most refined cosmetics. Therefore, it would not be an exaggeration to state that cosmetics are one of the ‘must-have’ items in every woman’s kitty. The hot selling FMCG Due to their widespread popularity, cosmetics are probably one of the few FMCGs that have witnessed more and more companies and brands entering this market segment in the last decade. From high fashion labels to affordable brands, cosmetics come under all names, quality, forms and price tags. Types of cosmetics Typically, cosmetics can be broadly divided into the hair care, make up, nail care, body care, skin care and sun care categories. Each of these categories has an innumerable range of products and varieties custom made to cater to the unique needs of customers and to suit their respective skin and body types. For instance, the hair care category of cosmetics comprising shampoo, conditioners, and styling gels are available for normal, dry, oily, straight, wavy and coloured hair types. Similarly, make up items such as concealer, bronzer, and blusher are available for varying skin complexions and types. What can cosmetics do for you? If used correctly, cosmetics can render magic to one’s face, skin, body and hair. The use of cosmetics is the easiest, time saving, economical and sure shot solution to tackle the stubborn ageing lines on the face. Similarly, you can use cosmetics to improve the quality of your hair, to lighten your complexion and remove acne and other scar marks. Additionally, they can be used to accentuate one’s cheek bones, lips or eye lids and enhance the beauty quotient of the face. Using the right cosmetics not only help to take a considerable number of years off your face, but also guarantee to make heads turn, wherever you go!
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