Now, into the building materials market are significantly reduced, from the customers more and more short stay, they leave an effective message to the business less and less, there are more and more integrated business sigh Ceiling Dealers difficult. In such cases, relying on the past that squat storefront "Jiang Taigong fishing" and "take the bait" type
Can not adapt to changes in the market this year.
Store can not be transferred, but also to do business, in this case, there must be a new approach, to be in transition, break through. Must be taken to going out and bringing to the method. Where customers and sales which should go.
Visited a number of integrated ceiling in the dealer, they agreed that: in the present to make good sales performance, to more ideas, as far as possible go out and do some promotion in the district article.
Lock the target cell, they can then carry out thoroughly, the first classification of the properties for sale: a fund-raising house, commercial houses, villas ... ... find out about the plot developers, residential households, size, facilities, opening hours, such as the number of owners of accounts, availability has been
And not the decoration, the property management department and is responsible, have been resident home improvement companies.
2, step up publicity
New properties for sale Property Management Department to conduct research, seek to lower the cost of presence, and 5-7 days in advance publicity, such as distribution of "free
"Design of leaflets, small
Or posted on bulletin board at the district event information, so that the information be disseminated rapidly.
3, master real estate owners information
Unit Figure pre-designed according to real estate a good model for inter-effect diagram, through which to attract owners to participate. Free design for the owners
By focusing on customer benefits of space point presentations, sales consultants exquisite service, and the owners in the process communication, so that in a very relaxed way, without the psychological state of alert to tell you about product preferences, purchase products, contact information, provide an important basis for future sale.
4, Virtual model shows
General store halls located in the building materials market, too far away from the district, the owners do not want to go to visit the exhibition hall. If the district has showroom, so that owners can experience the product, to allow the owners to see the real effect of the decoration; or the decoration pictures and renderings sent to the cell, integrated solutions that allow them to worry and effort, so that he can assured pocket.
5, make a return visit follow-up
Live events under the cell information, a complete customer profiles, telephone bill, about their experiences, etc. into the shop to follow up, tracking the success rate improved significantly one. According to statistics, more than 50% of customers will be traded, because through you the personalized service, brand and product they have left a deep impression on my mind, directly led to buy your product.
Short, in today this very period, the only innovation to develop a new room for growth, ahead of the competition to win the heart of competitiveness. On the contrary, conservative model can only lead to depletion of resources, as a lifestyle and to enhance the integration of amenities to enjoy ceiling products in the sales must go consumers to grasp the pulse of the consumers, a deep understanding of consumer psychological needs, and even he needs help consumers specify the psychological feelings, and use of free services, get their trust, the only way to get a place in the competition. I am an expert from China Food, usually analyzes all kind of industries situation, such as heavy duty beach chair , personalized directors chair.
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