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Gold jewelry piece pricing brand road - China Evaporative Air Cooler - ECO Friendly Air Conditioner by xiaod sfb





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Gold jewelry piece pricing brand road - China Evaporative Air Cooler - ECO Friendly Air Conditioner by
Article Posted: 05/31/2011
Article Views: 63
Articles Written: 1384
Word Count: 771
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Gold jewelry piece pricing brand road - China Evaporative Air Cooler - ECO Friendly Air Conditioner


 
Business,Business News,Business Opportunities
Gold jewelry brand road, must design, logos, and other aspects of craft production, to break the "pricing by weight" of the traditional sales methods, to the "piece price" of the brand.

Gold in Beijing's most famous retail stores?? Caishikou department store, this place has a record of price tag the price of a single piece of jewelry, almost the total amount to the same type of jewelry than 30%. The reporters found that these unique jewelry designs, and some even make a chain with a leather cord adorned a pendant made of gold, innovative design attracted the young style-conscious consumer.

This small change, but indicates that gold jewelry "by gram-denominated," the traditional sales methods are being broken piece pricing will make the gold jewelry, the embarrassment of missing out the brand area.

"A made of gold, a gold body and no, that up a bit ridiculous really, but I now find I can wear gold jewelry." Lu Yuan Secretary-General of China Gold Association, a little laughing at himself. Indeed, while for a 50-year-old man, who no nothing unusual gold jewelry, but for the Secretary-General of the Association for gold, as if feeling a little bit not "dedicated" the.

In the "CTF", "Chow Sang Sang", "TSL" and other gold jewelry brand in front of Hong Kong, China's gold brand can say that it is blank, no name-known export, the gold jewelry, most remain in the grams of charges in accordance with the embarrassing situation.

"China's gold jewelry from the 80's of last century have gone through three stages. The first stage of the last century the late 90s early 80s, when the Chinese government that the gold market has just opened, almost no matter what style gold, as long as pure, you can sell out, but also rushing to buy, queuing to buy, buy fear. At that time the gold jewelry business is extremely good business, why? because people buy gold not for aesthetic is directed at preservation to go, because gold is the world's most hedge things. The second stage is from the 90s of last century to the present, people began the pursuit of beauty, the pursuit of style, when you go to the gold shop, you will find There are all kinds of gold jewelry, but are no longer marketable, because too many styles, but dazzled. Now people are no longer satisfied with more style, and they pay more attention to personality, so now entered its third gold jewelry stage, the pursuit of individuality, the pursuit of the stage of the brand. "At the mention of gold jewelry, Lu Yuan endless.

The current status of the Mainland lack of brand jewelry, Lu Yuan said, or because people buy gold products, the main purpose is to preserve and increase the concept of the mainstream though, so the Mainland gold products are pure gold products, which are rare in the international Consumers buy 24K gold jewelry, they often fancy a few grams of weight, do not attach importance to the unique gold decorative landscaping effect, causing a lot of good works can not be pure gold design to market.

Abroad, the most popular product is not pure gold, 18K, 14K gold products are the mainstream of international products, the payment products cheaper than gold, you can always change, always leading the new trend. This is the Mainland and the international concept of the largest gap between gold products, which is the gold products in the brand on the root causes of delay.

Has been engaged in gold jewelry business Mr. Huang has been to Japan to investigate, to see where gold jewelry is very fine work, and the subject of gold is also very reasonable, and not commensurate with Japan's high consumption, but warned that around Miss Shopping guide This is only the price of gold itself, if the purchase of finished products, but also extra processing fees.

Wong 1 inquired, startled, and even Japan's jewelry processing fees even higher than the price of gold, usually 2 to 4 times the price of gold. A necklace, usually 3 times the price of gold to pay fees by hand. Separate fee for this price, the Japanese put it easy excuse: Gold can not be processed without jewelry, but jewelry is art to some extent, then it should have a high added value, even higher than the gold itself.

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