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Application development is gaining increased recognition within the smaller business arena as more businesses opt for simple and straightforward application development. According to some experts in the application development and mobile working sectors, more small and medium sized businesses are getting in touch with IT companies to develop a small and simple app for their business. According to some communication experts, more people than ever are using their smartphones to engage with a number of businesses and services via application development. Although when thinking of a mobile app, larger companies such as leading worldwide retailers may spring to mind, more small independently run businesses are focusing on application development as a means of getting into the smartphone of a consumer. In the same way, almost every business these days has a presence on a social media platform to interact with customers and business partners. As more people spend time downloading apps and browsing the internet on their smartphones, it may be a very worthwhile investment taking the time to develop a mobile app for a local business. In recent years, apps have been used by medium and large businesses to help increase company revenues and provide a better service to consumers. Now, there seems to be an increasing number of smaller businesses who want to use mobile applications to interact and engage with more customers. The apps do not need to be overly clever or complicated either, as simply having a straightforward approach with content that will appeal to a consumer will be money well spent. For instance, simply having an app for a small restaurant group that shows where the nearest one is located on a map and that lists the menu may help attract more business. Finding a way into a consumer’s smartphone is possibly one of the best advertising campaigns you could have for your company. The Article is written by www.proteo.co.uk providing Application Development and Cloud Computing Providers. Visit http://www.proteo.co.uk for more information on www.proteo.co.uk Products and Services___________________________Copyright information This article is free for reproduction but must be reproduced in its entirety, including live links and this copyright statement must be included. Visit www.proteo.co.uk for more services!
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