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Moto mobile phone to achieve social rehabilitation comeback attempt - China Fast PCB Boards Produce by weqfwer rgetfg





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Moto mobile phone to achieve social rehabilitation comeback attempt - China Fast PCB Boards Produce by
Article Posted: 06/23/2011
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Moto mobile phone to achieve social rehabilitation comeback attempt - China Fast PCB Boards Produce


 
Business,Business News,Business Opportunities
Flower "Shangyimeiyuan" hired from Qualcomm's Sanjay? Jia can be Motorola Revive the operation masters? From the current situation, the sharp style of the pragmatists, the Motorola seems to be a wise choice.

A company called How to Hold on to suddenly speed up? "Assessment, evaluation, re-assessment", which is co-CEO of Motorola, Mobile Devices Business Unit CEO Sanjay? Jia's reply, he refers to the projects detailed investigation and analysis. However, the most important strategic decision is Sanjay? Jia Motorola has set up a dedicated small team GoogleAndroid operating system, originally planned to carry WindowsMobile-based system models, developed Droid phone.

8 week series of intelligent machines released 5 new products, Motorola seems to show it never goes far beyond the ability to counter people's imagination. Introduced in the breath after 4 intelligent machines, Motorola recently introduced platform, based on the latest mobile phones GoogleAndroid ME600, and give it an interesting name?? "Smart travel backward somersault."

Motorola vice president and general manager of mobile business John? Gejie De said, Sanjay? Jia firm Android line is this strategy so the company pulled out of the swing, the market response to slow down in the quagmire.

All appears to have improved. Motorola's 2009 operating loss per share is only 0.05 dollars, to know that in 2008 the figure was 1.87 U.S. dollars, deficits is no longer a problem, but the most important issue is how to catch Google in the booming real past to restore the glory of Motorola. The public has often criticized the slow pace of Motorola's new push, John? Gejie De said, "In the past year, we focus on creating Android platform, and now, Motorola can rely on the unified platform in a relatively short period of time product updates, changes in the past the image of the market slow to respond. This year, Motorola will be launched for dozens of different markets Android phone launch new products every month. "

Google's Android platform seems to have bottomed out into a good medicine to save Motorola. John? Gejie De no secret of their own with Google Cooperation Enthusiasm, he said, An-droid Motorola makes strategic R & D is facing out of the "wandering between different operating platforms," the problem, before this trouble for Motorola waste a lot of energy. "We will also keep some of the classic software Motorola traditional items, but the opportunity did not hesitate to use novice Google's Android system because the system can help Motorola compete with the iPhone."

Renaissance New Deal 2008 8 months, Sanjay? Jia take office. Previously, he was in the mobile phone chip giant Qualcomm for many years. Assuming his post, Sanjay? Jia requested 15 mobile business executives write their own problems in Motorola, the result that most people think, the crux lies in the slow decision making. Sanjay? Jia believes that this is due to a lack of engineers and markets a high bridge.

For example, Motorola chip used in mobile phones, the number of operating systems and other software will be able to prove this, Nokia And other mobile phone manufacturers have designed and manufactured according to a small number of standard mobile phones, but almost every Motorola phones are designed from scratch. Sanjay? Jia just took office, Motorola to use more than 20 kinds of different sizes, require the use of different software screen. This has resulted in the development of new long period while the high cost, but also allow customers to feel at a loss.

Nomura Securities analyst Richard? Windsor said: "Sanjay? Jia the most difficult task is to make Motorola a better integration with the market as soon as new products in the market." Undeniably, this great companies have a tremendous asset that is, technology and culture, but how to integrate it with market culture, it seems not an easy task. To make a more smooth communication channels, Sanjay? Jia redesigned Motorola business management structure, established a centralized technology Marketing , Product management and long-term product planning team. He also established a Council for the communication between various departments of views and reached consensus.

Addition, Sanjay? Jia made to Android Smartphones The main line of decisions in order to make the overall incremental sales of Motorola mobile phones fell out of the plight of the nature of this road is the single pursuit of higher profits. Machine compared to the previous non-Android, Motorola recently pushed the Cliq and Droid new products such as previous models can be created for the company four times the gross margin. From another point of view, only in the year, Motorola sold 10 million Android phones, you can get past the whole mobile phone business for half of total profits.

Software ambition In Sanjay? Jia radical reform, he made the most decisive decision to Motorola smart phones on the original 56 cut off nearly all product lines, leaving only the An-droid, including even its good at the Sym-bian phone resources to concentrate into An-droid handset development. In mid-June last year, Motorola is still Silicon Valley entertained about 100 Android developers.

Turned out, motor launch handsets based on Android Droid great success in the United States, which also makes people see hope for motor recovery. With the introduction to Twitter, Face-book, Myspace, contacts and other personal accounts integrated with the community's MotoBlur Android mobile phone platform and supports software applications store "Smart Parts Garden", people have seen the integration of motor strength in software and determination .

Sanjay? Jia within the Motorola team established six were focused on specific software areas, including social networking and location services. One team developed a special business Electronic E-mail products. Sanjay? Jia said that in the next 20 variety of Android phones will allow people to see the Motorola Software ambition.

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