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Growth and transformation ten selected household appliances industry awards felt by wqegtf rebr





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Growth and transformation ten selected household appliances industry awards felt by
Article Posted: 07/31/2011
Article Views: 64
Articles Written: 1372
Word Count: 794
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Growth and transformation ten selected household appliances industry awards felt


 
Business,Business News,Business Opportunities
Of cocoon into a butterfly must go through a painful metamorphosis. The changing situation in the market today, small and medium household electrical appliance enterprises to be successful, must go through a painful transformation again and again, out of the market products not suitable for the improvement of unreasonable management system, perfect after-sales network is not perfect, focus on technical innovation to the tide of the market economy a firm can achieve its own development and growth.

Rise in the appliance industry in China reform and opening up, after 20 years of rapid development, has formed a large, financially strong, fully furnished large industrial chain. In the promotion of the national economy played a significant role in development, but also reform and opening up to China's economic rise of a typical miniature. From the humble family workshop, developed into a major industrial park has a well-known companies; from the processing for foreign enterprises to do, do OEM, to establish a knowledge not only of domestic family household, is world-renowned national brand, China appliance industry is one step at a march to the international.

Traveled the world in 2008 Financial Crisis, the home appliance industry has experienced difficulties for SMEs, struggle, persist, and finally in 2009, ushering in hope. In early 2009, have held HC home network

Zhongshan small appliances Fair Held in Zhongshan Huangpu, show much more popular than the organizers expected.

Close by the end of December 2009,

Appliances to the countryside A total of 37.67 million units sold products, total sales reached 69.2 billion, trade-in recycling Jiu Jiadian more than 410 million units, sales of new appliances I reached 3.64 million units, sales of more than 142 billion yuan. Policy in the home appliances to the countryside, many small and medium enterprises have been awarded benefits, such as Zhejiang small area

Refrigerator Enterprises have to develop the domestic market. The domestic market has also emerged a group of "dark horse", Zhongshan Omar is eye-catching performance in the domestic market in a company, other household appliances industry in China gained ten ten selected

White Ling Enterprise Innovation Award, in the refrigerator and washing machine appliances to the countryside after the successful products, achieving sales in 2009 than in 2008 improved 50% over the same period.

Home electrical appliance industry in 2010, but the situation remains grim, the first quarter of this year, China's export situation is generally the better home appliances, major home appliance brands have adopted "green carbon" brand, by the global buyers attention. In the 107th Canton Fair, the international commodity prices rose sharply, including copper, iron, aluminum, coal, ore and other raw materials prices rose significantly, driving up production costs, the Canton Fair for overseas home appliance manufacturers the overall export supply offer higher than in previous years. In addition to raw material prices,

RMB appreciation Brought to the export enterprises of pressure, the RMB exchange rate floating every 1% 1% will take away the profits of enterprises.

China Hardware Products Association, said the Secretary-General Li-Xin Jin, household appliances industry, the quality of cause for concern, especially in a full range of life

Service Quality. HC Yu Zhiguo said home network, the quality of the decision to grow small appliances, dealers of the manufacturer's requirements in descending order of quality, functionality, appearance and price. The appliance service to become the core competitiveness. During 2010, 315, home appliances and other issues after service exposure of the full show serious product homogeneity home appliances today, after-sales service will become the market standard look brand new. And small appliances is just a short version of after-sales service. Building a sound service system has begun to be some small and medium enterprises as a home appliance key projects in 2010 to do. Chinese home appliance industry, the 2009 Ten Ten selected dealers most Satisfaction Award Denise Denton water heater to have recognized this, At the recent national dealer meeting, Denise Denton, director of marketing, said Luo Bing, poetry Denton took the lead in the industry to implement a "double 24" bound "five free services" (for free consulting and design, free installation, free lanes, free regular visit to provide maintenance free working machine).

For 2010, small household electrical appliance enterprises are trying to find a new way of life. Technology upgrading, product innovation has become a tool for SMEs to rapidly expand the market one, in 2009 a number of manufacturers of innovative products have been the dealer's favor, their presence is changing the situation of China's small household electrical appliances.

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