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Already provides that "who is selling who is responsible", but Industry, has been responsible for the implementation of the factory system, store in a long time just to act as intermediary, in addition to constantly seek lower prices, the in Few areas make a difference. However, with the increasingly competitive market, the channel has entered a white-hot competition to win in the competition, appliance stores gradually from single change in price competition to service competition, especially from this year's "11" golden weeks, appliance stores in human services faster and faster pace of the journey. Buying a more assured Today's consumer electronics market, although prices showed a downward trend, many benefits for consumers, but it is changing product prices to consumers at a loss, not easily pays for. As too easy, it will fall into the trap of the price reduction, just bought a sharp depreciation of the product will be. In response, consumers Yubei Liu emotionally. Liu has spent 28 thousand yuan to buy a 52-inch flat-panel sets But just over three days, plummeted 17,000 yuan on the television, until now, Mr. Liu also think that the thought of this heartache. In fact, home appliance market, and Mr. Liu had the same experience of consumers is very large, so many people want lower prices at the same time worried about price cuts. Undeniably, appliances price cuts will bring obvious benefits consumers, but also makes frequent haunt of price changes, leading to Chibidaigou. In order to accelerate the frequency of price changes, the maximum under the present conditions the interests of consumer protection, eliminating the concerns of consumers, the price of home appliances store recently launched their security services. This year in August, In a promotional event on the launch of the "20-day price reduction "Activities undertaken within 20 days in case of price reduction, consumers may request the refund of the difference. This year's" 11 "States United States launched during the" 19 Mary Rose price action ", that is, 19 days to ensure prices remain unchanged during this period, In case of price changes, consumers will refund the difference. Also in "11", Suning, Dazhong have also launched a similar action to protect the price, promised "11" period in case of falling prices, consumers will fully subsidize the difference. Although the store launched insured actions are limited to a specific time range, but the fiercely competitive, price wars broke out frequently today, is enough to show store in the competition, the importance of the human services. Experience selling to end consumers more heart 11 11 afternoon, the reporter has just walked into Auchan Beijing Sinovac store appliance sales area, the smell waves Choi Heung, on examination, that many people are with great interest Cooking. Sales staff told reporters, in order to allow consumers to truly experience the features of the product, they introduced experiential services. Consumers Ms Wu told reporters: "always wanted to buy a cooker, but not used before, misgivings and experience in the field feel good today and decided to buy up." Reporters often visited the home appliance stores, sales staff each have been promoting confused upset endless enthusiasm, although sales personnel say thirsty, but often still feel very strange people on the products, there is no desire to buy. Perhaps it is found that the disadvantages of the traditional sales methods, the appliance store before bringing experiential marketing, so that consumers understand the product's features hands. Suning stores in Beijing Anzhen , the reporter found that already will be experiential store sales as an important marketing tool, not only to set up experience zone many products, but also special operations guide consumers. In the store's Product area, want to buy Consumers can sell under the guidance of hands-on operation, from camera to print color photos, make people feel very fresh. Wang Ning, vice president of Chamber of Commerce, pointed out that the zone could be established experience more intuitive for consumers to understand the quality and performance of home appliances to experience them as an integral part of the modern family, and feel these appliances for the Brought a new experience and fun. We are high quality suppliers, our products such as roller backpacks Manufacturer , China duffle backpack for oversee buyer. To know more, please visits rolling backpack.
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