Recently, the largest White Goods Suppliers Haier Major home appliance chain to the nation issued a price adjustment notice, after the new price increases have begun to implement. Haier of this approach provoked waves in the industry, we understand that Haier plans, involving almost the prices of the company's full line of white products,
Washing machine Prices particularly evident Washing Machine Price increase of about 7%
Washing Machine Average price up 10%.
This time brewing appliance manufacturers prices, in addition to
Raw materials Price rises, there is the "Labor Contract Law" bring labor costs, energy efficiency
Logo System, in-depth promotion of other factors. Hale said the price adjustment notice, prices are rising because of overall costs, including fuel prices due to the logistics
Transport Costs rise, the cost of upgrading enterprise labor. According to five-star
Electrical Business center ice wash manager Liu Ye Min introduced recently
Iron ore Prices soaring again, Baosteel and other domestic several
Steel Company had to raise the supply of the first quarter of 2008, prices rose as high as 8% -10%, production of steel, copper, aluminum as the main raw materials, household electrical appliance enterprises will undoubtedly face enormous pressure. Insiders believe that, because
Refrigerator , Washing machine and refrigerator box
Compressor The main materials are steel shell, so the rise in steel prices on the impact of white goods is far higher than the impact on black appliances. Haier refrigerator, washing machine market as the most powerful domestic brands, the prices of behavior will have a strong cascade effect, may lead more companies to follow up.
However, imminent in the prices of machines, Suning side white suddenly claim to check product prices. Su Ning said, as early as late last year, up at the sound of a crying, Suning through large scale
Purchase In advance to keep stocks and underwriting customized three initiatives to prepare a comprehensive check on the ice after washing product prices, and will "offer season" activities focused on the market, to protect the prices of all stores wash stability of the ice.
Suning ice wash business head, said: "factory price adjustment, we generally know more than a month ahead of schedule early in the year will be reached with the various brands the size of nearly 3.0 billion purchase." He further explained said that each year 3,4 months, the market demand for refrigerators, washing machines category is very large, they are good for drum washing machine market point of view, on the door and three door refrigerator products, the super large stockpile in advance to ensure market demand. Beijing Suning Marketing Manager Xu Zhengfei said Suning prepared to break down 1,800 yuan two refrigerators, three domestic refrigerator broke down 2,700 yuan, on the refrigerator door broken down 5,000 yuan; drum washing machine will break down 2,000 yuan, compared with the market average 15% of the decline.
And States United States Side said that when the prices of raw materials, to stop appliance prices is not easy. A domestic
Air conditioning Company executives pointed out: According to the company's 2007 annual report and 2008 annual financial budget, if last year's price policy system, no air conditioning in 2008 prices, businesses will face a loss on the billion. "But even price adjustment, is also impossible to upgrade in place, but step by step."
In addition, the industry generally believe that prices will become the industry a shuffling process, resulting in a number of small brands continues to rise in the cost of the process of being eliminated. Up or not up on the domestic medium and small brands, is indeed a major problem. With rising sales will suffer if the market share will fall; not up, then it is difficult to
Digestion High costs, companies are likely to fall into a loss. Highly competitive market
The acceptability of the prices were weak, with home appliance chain of lower prices, prices are so many variables appliances, two, three line brand will undoubtedly fall into the passive. I am a professional writer from Mp3 Player Manufacturers, which contains a great deal of information about how to teach history , 35mm camera film slr, welcome to visit!
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