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Launch of the countryside home appliances manufacturers pushing energy-saving products by gfgegnnm hhbnmkl





Article Author Biography
Launch of the countryside home appliances manufacturers pushing energy-saving products by
Article Posted: 08/07/2011
Article Views: 69
Articles Written: 1281
Word Count: 623
Article Votes: 0
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Launch of the countryside home appliances manufacturers pushing energy-saving products


 
Business,Business News,Business Opportunities
New Year period, "

The official launch of successful enterprises have introduced the characteristics of the rural market for household appliances.

The "home appliances to the countryside" cover

) And three mobile phone products, and the pilot regions by the central financial subsidies given to farmers to subsidize the price ratio of 13% of product sales, subsidies financed by the central government and local governments share the burden.

Insiders pointed out that "appliances to the countryside" project started, targeted required appliance business R & D, production and really meets rural

The needs of the product. Greater emphasis on rural consumers, the real function of products and prices, the basic function of protecting the product under the premise of cost-effective products will be the first choice of consumers, especially the power consumption such as freezers, "big", "

"Is the function of rural consumers are most concerned about points.

, Aucma, Meiling and other six companies shortlisted freezer successful tender, in which there are six models of Haier's refrigerator bid, price 1160 yuan to 1490 yuan.

Researchers believe that the refrigerator in the rural areas with lower prevalence, the highest growth potential, the rural market into the refrigerator freezer is from the growth stage of the transition to 2002 -2,006 31.6% average annual growth rate, implementation of the policy will lead to accelerated growth. Haier refrigerator market in rural areas has been an active interest in the launch of a refrigerator for the rural market development is more complete series, with the first-mover advantage.

Tokai Securities researcher Liu Jun said the rural areas of several types of products, keep the refrigerator freezer as compared to low growth is vast, but rural customers may have to first consider the refrigerator freezer for consumption. "Fridge freezer as a big power in the rural market performance remains to be seen.

Energy is the key

Appliance manufacturers to Denver the rural market, rural markets have developed for the characteristics of home appliances, "Energy" is the common denominator in many products.

Haier has introduced a series of features for the rural market, energy saving refrigerator, for rural consumers with cost-efficient refrigerator products. The Haier Refrigerator countryside products include six series, and strive to satisfy consumer demand. Among them, the Haier "green small

"Series of frozen power is 2 times the regular freezer, but power than ordinary freezer about 30%, known as the" champion of small power ";" Green Big Spender "series features the biggest power is the super-frozen than ordinary freezer about 30%. for cold owners launch of the "energy-saving dual-temperature cabinet double rich", cooling rapidly

Just cool down from room temperature 1 hour, the unique "sunstroke" feature allows freezer at temperatures above 40 environment can work as usual.

person in charge, Haier refrigerator according to the characteristics of rural markets, the development of energy-saving environmental protection as standard, so that consumers enjoy the state-subsidized basis, but enjoy the process of product caused by the energy-saving "invisible subsidies" , from a buy to use the "full benefits."

Held in December 30 the "bringing home appliances" dedicated

Inauguration Ceremony, the first batch of more than 50,000 color TV sets have been sent to Shandong, Sichuan and Henan provinces of sales channels. Hisense side briefed, this part of bringing home appliances color TV full account of the actual situation in rural areas, specially designed to meet the wide

, Super signal receiving function

Design, moisture shock, energy saving, simple operation.

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