Since at & t and Apple Computer Inc. has signed exclusive iPhone in the U.S.
After the agreement, at & t company learned a lot. iPhone, at & t driven the growth of mobile subscribers, mobile phone users increased the average sales for each income level, to promote the mobile phone users from the net rate of decrease, but also to the at & t company has brought many positive market image.
However, the iPhone, downloading too fast, taking up too much bandwidth, so that serious congestion at & t network, while mobile phone users on the iPhone subsidy is too high, resulting in at & t net turnover down to form the High Yield situation. In addition, at & t exclusive iPhone has caused a lot of criticism, FCC may be placed on file for investigation, these negative impacts on at & t being a certain harm.
In the fourth quarter of 2008, at & t net increase of 2.1 million mobile phone users, with the first three quarters, compared to 200 million new customers, continued to live a growth, which in the U.S. mobile market is only some. Of which 1.3 million are signed a two-year contract post-paid customers, the end of 2008, the company's mobile subscribers reached 77 million, which is at & t exclusive benefit provision in the United States iPhone,
Currently, the U.S. mobile market has entered a saturation phase, moving the company to increase the number of users, often relying on the competition from other mobile companies in the goods. In the fierce competition in the 2008 Sprint is particularly evident, such as the 2008 fourth quarter, Sprint wireless customers on a net decrease of 1.3 million, Sprint later in the fourth quarter decreased 1.1 million paid subscribers.
2008 Q4, T-Mobile growth rate was significantly weak, its new subscribers 621,000, less than the 3rd quarter of 67 million lower than last year's 951,000.
At & t mobile users in the year 2008, 6.9 million net subscriber additions. at & t data published their second half of 2008 added 4.3 million iPhone contract customers, of which 40% of the new at & t users in iPhone3GS before launch, iPhone users have reached 10 million.
In addition, at & t's iPhone users operating income per household on average 100 U.S. dollars / month, which also contributed to post-paid subscribers at & t revenue growth, and reach the 60.21 U.S. dollars / month, which higher than Verizon. So far, since voice
Rates of decline and increase low-end customers, offset by SMS and other data services growth, operators increasingly difficult to acquire new customers.
Simultaneously at & t company exclusive iPhone, for the company to remain a lot of old also played the role of customers, such as the third quarter of 2007 since, at & t's mobile phone users from the net rate from 1.7% to the present 1.49%, contrast, Verizon, at the same time, its mobile phone users from the net rate of increase from 1.27% to 1.37%.
Thus, in the exclusive iPhone, the company for at & t is a plan to make money. Now every iPhone user in the average two-year contract to at & t pay 2000 U.S. dollars, about double the ordinary mobile phone users.
IPhone downloads can cause serious congestion
Data published by the company AdMob, the United States at & t's iPhone mobile phone users to browse the Internet with over Android, Blackberry mobile phones and, and more than WindowsMobile users. AdMob publishers compared data from 6000 found that iPhone mobile users to access mobile network traffic accounts for the United States about 50% of total global mobile network access 33% of traffic.
Users to download as streaming video to the network has brought enormous pressure, are net users have complained that at & t network performance poor, complaining about at & t network signal instability, asking them to improve network performance. iPhone users download the data is to at & t's network overwhelmed.
U.S. iPhone user data services now use the monthly Internet access fees (other phone is also the case), the same as other smart phone users are 30 U.S. dollars / month. In addition to file sharing activity restrictions, at & t user data downloads without any restrictions I am a professional writer from China Food, which contains a great deal of information about arts and crafts pottery , baby christmas gift ideas, welcome to visit!
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