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Cabinet hardware accelerated integration of enterprise survival of the fittest by sgbvdf asga
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Cabinet hardware accelerated integration of enterprise survival of the fittest by SGBVDF ASGA
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| Article Posted: 08/10/2011 |
| Article Views: 101 |
| Articles Written: 2044 - MORE ARTICLES FROM THIS AUTHOR |
| Word Count: 617 |
| Article Votes: 0 |
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Cabinet hardware accelerated integration of enterprise survival of the fittest |
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Business,Business News,Business Opportunities
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The next few years will be Hardware Industry, high-speed oscillation period, this high-speed shocks the direct consequence of this is the camp of the current brand cabinet hardware trends in polarization expansion. The next few years is expected to really be able to survive in the market is absolutely no hardware business is now so much. However, this high-speed hardware industry will bring tremendous opportunities to shock, vibration of the results will be made more rational market.
In the global competitive environment, in order to obtain a favorable competitive position and enhance competitiveness, industrial capital is another theme running industry. Supor 2004, Vantage has listed Hongbao Are also active efforts to market, million and the capital markets will not re-connection with the failure of the Guangdong Meiya stop. From the capital perspective, the main features of the current expansion in the increase of capital. From the competition point of view, resource sharing among enterprises Cooperation Increasing.
Sales Increasing competition between channels Cabinet hardware products as domestic oversupply, the quality of pressure, sales channels to become one of the key competitive factors, the parties to the increasingly fierce competition for channels. On the one hand, kitchen electrical manufacturers to strengthen the control on the retail end, and strive to reduce the sales link, save marketing costs, to distribution channels to develop specialist business sales model can also adapt to diverse towards the direction of the market. On the other hand, sales of the industry trend towards the development of large-scale Home Appliances Increasing the chain's status, enhancing the industry's control, participate in and lead the former major manufacturers led by the price competition. Large retailers with its broad market coverage, procurement scale and cost advantages, product pricing, loan delivery and so the production company's control will be increased.
The same time, the international market requirements of our hardware development will gradually change the quality of Chinese products, packaging, delivery period will have higher requirements, or even gradually extended to the production process and product development, product and environmental protection, Energy Resources and human environment together.
Price-based competition in the market will be shifted to high-quality, high-tech products
As competition in-depth, hardware industrial chain profit margins are the various stages of compression, for downward rapidly. More and more enterprises recognize that price competition alone can not establish a core competence, not long-term direction of development in an effort to explore new development. Many hardware companies increased technical input to the development of new products with high technological content, will be product differentiation as a long-term plan for enterprise development, to seek new market demands, create new economic growth points (entry, such as Small appliances And other similar industries), in order to achieve sustainable development of enterprises.
Domestic and foreign enterprises will further accelerate the integration of
Domestic hardware companies to improve their strength more quickly expand the international market, and foreign companies through various means of accelerating the integration to improve product quality, enhance competitiveness. Continue to expand in the United States, Japan and other traditional markets, while countries in Southeast Asia, the Middle East, Russia, Europe, Africa, will in full bloom.
Overall, China's hardware industry restructuring will continue the momentum, but will continue to be some bright spots. Hardware companies will be intensified polarization of the situation, have to adapt to market competition, enterprises will quit competition in the market through different channels, while the hardware giant will gradually emerge.
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