Only in Panyu, management boutique business may have thousands of self-employed. Such operations are often said to be practitioners of the brand and the wholesale market at the mall when I caught the "grab the meat." Small business to attract customers, earn big money?
Among the self-employed in this stand out is not difficult, the key to creativity. A clothing store on the bold introduction of the "clothing boutique + coffee" business model. "The goal is to make restaurant and other common clothing boutiques distinguish. This will not only impress consumers, driving a two-way consumption is more important is to create a good taste of the brand image." The clothing store chain She has been the leader told reporters.
The shop is located in a busy street, an area of about 85 square meters, first floor set up four regions, namely, Clothing , Fine, jewelry, shoes, bag region; on the second floor is the attic form, defined as a coffee area was decorated very fine. She has said that, in general, clothing stores and all similar, the biggest difference is Clothing Different. Now there is spending power of customers are vision, in order to attract them to re spending is not easy, but not to the initial set up shop on the brand. "So, in this store, our initial attempt to introduce a sigh of coffee complex business model." She has said, "Here, you can leisurely sip of fine coffee, enjoy the luxury of exquisite desserts, but also can read to the most cutting-edge fashion information, there is ample time to make his election a 'stunning' clothing and a designer Home Fine ... ... "
She has further explained that, in fact, the cost of the second floor furnished cafe is not high. Several tables and chairs, coffee machines, drinks machines, the necessary ingredients and other costs is less than 30,000 yuan. "But the store gave to create a high grade, small asset-style atmosphere. For good customers left a deep impression." Sighed a tea is Miss Lee told reporters that she was tired of shopping stroll, just passing this shop, on the 2nd floor of the cafe was attracted to. "After reading the fine, is that I just came here to take a break. Here I do not like to feel, very interesting and comfortable." Miss Li said she had enough rest, still in the store to buy some clothes and fine. In fact, as Miss Lee, and many such customers. She has said that in addition to clothing and accessories, such a mini-store cafe to bring some economic benefits.
It is understood that the introduction of the coffee shop approach, popular in Europe for many years. Leisure and elegant cafe elegant side by side fashion apparel, is a major coup to attract readers. Insiders believe that coffee shops and boutiques combination Sell Model to provide customers with the lack of comfortable shopping experience. Even at the time did not buy clothing or boutique, coffee Kodate can attract customers spending again in order to establish consumer dependence on the basis for future consumption.
Fact, not only is the coffee + clothing, diversity also appeared on the market a variety of combination-type store: Bookstore + Cafe, studio + coffee ... ... Perhaps, this diversified composite cafe can adapt to the vicinity of the consumer market. I am China Manufacturers writer, reports some information about ge washer and dryer , automobile air conditioning repair.
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