With the continuous development of urban transportation, people travel in the means of transport is continually upgrading and improvement
Light on its labor-saving, environmental protection, energy saving, affordable and so on, become an important means of transport to work the crowd. After several years of rapid development, electric bicycle industry has now entered
After two successive years 2003 and 2004, the rapid development of electric bicycle industry and presents a thriving scene. It is estimated that in 2005 industry-wide production and sales should be between 9.5 to 10 million, industry, the birth of many new brands, many brands start out, compared to 2004, the industry growth rate of 15%? 20%. To 2005, the entire industry to apply for electric bicycle licenses has reached thousands of companies, nearly 50 kinds of varieties.
Electric bicycle industry, although the development of space increases, but more and more intense competition in the industry, shops and more miscellaneous cards, stores and supermarkets exist. The market through a phased
Peak, has been a gradual transition to a stable growth period, consumption of electric bicycles has entered a new stage, both manufacturers and dealers are facing fierce brand competition situation.
Current market area, the electric self-
Field can be divided into several sections. Jiangsu and Zhejiang and Tianjin section of strong brands constitute the first phalanx of the industry, such as Yadi, Fujitec, new days are occupying the square of the brand, they occupy a relatively stable market share, and still seeking rapid increase in the channel; the second square, or on the scale of dozens of annual sales of more than 50,000 brands, these brands have been in possession of one or several provinces in a certain market share; the third phalanx is that the domestic sales in a 10 000? 50 000 between the brands, the matrix should have hundreds of companies; Fourth square is the large number of sales in the 10 000 the following brands, the square of the enterprises are mostly small-scale or "screwdriver" factories They generally dominated assembly, or even a front shop, sales for the local regional market. Large number of small brands have been in the rain and the wind dying out, or continue to follow the low-cost advantage for small area of the market space.
Competition shifts to the brand and innovation
Overall, although a large number of small brands with low prices spoiler constantly, but take the first phalanx of the strong brand controlling more than 70% of the market, strong corporate brand strength into the mainstream industry, the situation has been basically formation, the electric bicycle industry has begun to age into a real brand, the most intense brand competition also kicked off the square.
Major companies have started to pay attention
The building, how to set up electric bike and consumers trust the brand, reputation, loyalty, become the electric bike companies,
, The common focus of attention of consumers. Reflect the core brand product demands, including functional, psychological, so-called "demand instead of products."
Experts believe that, with the value of brand electric bicycle show, the electric bicycle sales in the next period of time the situation will be getting better and better. Electric bike technology coupled with industry standard specifications and continuous improvement, development, industry support services, service, and improve supervision and strengthen, while battery recycling and other related issues effectively
Electric bike industry's development will leap into a new stage, a breakthrough in the industry to upgrade gradually highlighted. I am an expert from China Print Net, usually analyzes all kind of industries situation, such as 50 off gift cards , tool box on wheels.
Related Articles -
50 off gift cards, tool box on wheels,
|
