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“The best things in life are free,” says the old adage. It is true in the sense that people hunger for stuff that do not cost a penny. For starters, people would rather watch their favorite anime shows online than spend money on DVD box sets. Ironic as it seems, anime in video streaming is really how these Japanese cartoons went global. The introduction of the Internet for public use started an endless list of its uses—one, being video streaming. If it were not for uploading anime episodes on such sites, they would never have achieved worldwide fame. A simple anime series only needs to be shown on video streaming sites for it to gain popularity. It also beats spending thousands of dollars on licensing fees by major broadcasting companies. Not all anime titles make it to the world market, though. Companies are always on the lookout for titles that, to them, will sell like hotcakes. As a result, some anime titles remain unheard of to the international anime community. Video streaming allows these unpopular titles to become known by fans, eventually forcing companies to reconsider their options Contrary to popular belief, watching free anime online is not as unethical as others may say. In fact, it can be very beneficial for anime titles and fans in the long run. Viewers may stumble upon interesting anime series that eventually become a trend in the fan base. They may even ask themselves why they only knew about this just now. Nowadays, some video streaming sites are acquiring rights to air anime series and movies, catering to the Internet-oriented audience. Watching free anime online has now become a lifestyle, making them more fun to watch. Video streaming also helps one catch up on the episodes that he missed. It is a better marketing strategy compared with making commercials and teasers about anime series. So the next time you contemplate on watching free anime online, do not worry about receiving a subpoena. You can watch dozens of anime series at your heart’s desire without waiting for the titles to come to your place. By now, companies should be well aware of the potential of anime on video streaming sites. As much as some may dislike the idea, this is the nature of the anime community today.
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