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For companies around the world looking to promote their brand, an iconic image can often be the ideal vehicle for connecting with a broad range of demographics. That’s why companies that are at the inception of their 2012 marketing campaigns are now turning to specialists in brand photography for help ensuring that their brand gains great visibility within the marketplace. In order to assure this high level visibility it’s imperative that companies hire the services of specialist photographers who have years of experience creating iconic imagery for clientele from a wide array of industries. And that’s one of the main reasons why brand leaders are now choosing the brand photography of Jack Affleck. With over 25 years’ experience working within the commercial photography industry, Jack Affleck is a photographer of immense ability. Over the years he has worked together with national advertising, creative and branding agencies, in addition to marketing and PR departments to ensure exceptionally high quality imagery for his clients’ branding campaigns. His collection of work is as varied as it is timeless and includes the capture of all manner of still imagery, from winter sporting events to lifestyle and panoramic vistas that truly encapsulate nature’s sheer natural beauty. One of the many benefits that clients receive through working within Jack on their marketing campaigns is that he has a relaxed and approachable style that lends itself to a comfortable working process. This means that branding campaigns created by Jack and his team are often able to meet the client’s requirements precisely because each client feels comfortable working with Jack and his team and in communicating directly with them for a superb final result. Jack Affleck and his team are not only considered to be experts in the capture of the moving image distilled down to a single frame, but also in the pre and post production areas of editing the images for high impact when placed in magazines or across other forms of media. Jack and his team’s magnificent attention to detail when conducting brand photography projects often make the difference in helping his clients succeed with the campaign goals. Clients may wish to consider for example Jack Affleck’s work with industry-leading advertising firm MMG. Based out of Kansas, MO, MMG was tasked with developing a comprehensive and eye-catching promotional campaign to draw winter visitors to the state in order to not only increase awareness of the spectacular beauty on offer throughout the mesmerizing Colorado landscape but also to improve tourism numbers that had been dwindling in recent years. MMG had identified that the key demographic audience for this campaign would be active families with young children and affluent male businessmen and women in their 30s and 40s. From there, Jack Affleck and his team went to work and created a series of three action-oriented images that worked to epitomize the ideal Colorado winter family vacation. The results of this campaign were impressive to say the least. State revenues and bookings to winter resorts have increased over 15% year-on-year. Coming at a time when most states are suffering a large downtown in their tourism numbers, the client has more than met their targets for the campaign. For brand photography that grabs the viewer and entices them to act, make Jack Affleck your choice for all high quality imagery requirements. About Jack Affleck: Jack Affleck is a world-class photographer with experience creating stunning photography in a range of natural environments. From the mountain tops of Colorado to exotic beach locals, Jack has proven himself immensely capable of capturing the true beauty of any natural subject. Please go to www.jaffleck.com to find out more. Jack Affleck is a world-class Photographer with experience creating stunning photography in a range of natural environments. From the mountain tops of Colorado to exotic beach locals, Jack has proven himself immensely capable of capturing the true beauty of any natural subject. Please go to www.jaffleck.com. to find out more.
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