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April is National Poetry Writing Month. Also known as NaPoWriMo, the challenge is to write thirty poems in thirty days throughout the month. We should therefore have thirty poems written come May. Why not get them published and sell them as a collection? Great idea, right? AuthorHouse has come up with some great ideas to help you market that newly published poetry collection. NaPoWriMo is also a great time market poetry books you have already published. Take advantage of the public’s heightened attention to poetry and their willingness to explore poetry and discover new poets. In this article we will look at what you need to establish before you launch your marketing campaign and some ways you can market your book offline. This will highlight you as the poet and provide opportunities to meet people face to face and perform reading from your poetry to a live audience. The two most important things to consider before you start your marketing campaign are: 1.What are the best ways to self-promote your poetry online and offline? You are the greatest advocate for your work and no one is more passionate about your poetry than you.
2.How can my publisher help me with my marketing campaign? Make sure you check the marketing services included in the publishing packages and make sure you select the one that best suits your particular marketing campaign. Promoting and Selling Your Books of Poetry
So now you have a marketing campaign with a two-pronged attack. You, as your most passionate promoter, alongside the support of your publisher, whose expertise can help find your audience. Selling and Promoting Offline: Independent Bricks-and-Mortar Bookstores:
Visit your local bookstore and work out how you can promote your book in a way that is mutually beneficial to you both. The NaPoWriMo theme is perfect for your promotion and provides a great reson for thje bookstore to feature you. Try forming a group of NaPoWriMo participants and organize daiy poetry reading at your local bookstore so you can all share the new poems you have each written that day. Get the bookstore to stock copies of your already published title(s) so you can make sales on the day and even conduct book signing to help promote your work and encourage shoppers toi take your poetry home with them. Poetry Readings & Book Signings:
Use your imagination and maximize your book selling and audience expanding opportunities during NaPoWriMo. Think of anywhere that attracts a crowd or is looking for activities for their members to enjoy. Give them the chance to celebrate NaPoWriMo with a local poet. Try local sports clubs, the social clubs, your local bars, the coffee shops where you write, the local library, in the community park, open-mic nights at nightclubs, anywhere you can think of. Just make sure you get a bit of promotion prior and permission to sell a few books after your readings. You could also hand out postcards or bookmarks about your book so potential buyers won’t forget to purchase your work. There are a number of AuthorHouse marketing services you can take advantage of, as well as the ones highlighted above. You can visit the AuthorHouse website to find out about them all. Part two of this article will introduce ideas to expand your book marketing campaign to an even larger audience by taking it online.
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AuthorHouse, poetry marketing, NaPoWriMo, AuthorHouse marketing services,
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