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Do we blog to promote a business? You should! But to really benefit from it, we must get this one item ideal, or else you might be coating somebody else's pocket rather than yours. Read onto discover what I mean by that and why I believe it's important for business blogging achievement. Here's the key: You need to have a blog. Are you wondering what I mean by "having a blog"? Here's exactly what it does not mean: This does not mean a website hosted by Blogger or WordPress that's essentially really about financing to we. Instead, we should create a blog a self-hosted WordPress Website, meaning that we should host it inside a own hosting account. That way it's yours to keep and we won't be at the mercy of the whims of Google or WordPress. If you're going to place function into a blog -- and we should, or else it won't do we any good -- then we don't wish it to be snatched away from we without see simply because... That would make all of your work go right down the drain. And that can happen even though you follow all their regulations. Also really following their regulations will put a bit of a crimp inside a design and could hold we back from maximizing the income potential of your website. So create it a own website. Also there are reasons beyond inside complete control. 1) Google likes them First off, Google LOVES WordPress self-hosted blogs. They score pretty well inside search system results. So why not take advantage of that. 2) More themes You'll moreover have a much wider range of themes to select from, and you may change those themes at will. It will really help with your branding and with generating a site stick out. Otherwise, you'd have 1 of a some (or maybe a some dozen) templates, and everybody inside the know might know them. 3) Your domain name You get to employ a own domain name. Sure, you can redirect it, but folks will tell. So why not go for the real item. 4) More plug-ins You will use a huge variety of plug-ins that offers you choices that wouldn't actually exist otherwise. 5) We own it But mostly, the greatest reason is simply that. It's yours. To do with as we please. Also to keep for as prolonged as you love. If you're serious about creating a presence online, you should be able to trust it being there for the length. And if you rely about anyone else's hosting, and especially a free website, we simply can't. They even might add advertising, which might create we search somewhat unprofessional, wouldn't it. Does that mean we can't ever employ a Blogger website? Not at all. You are able to employ it as a supplement to a main website, whether as a sideline or as a backlink designer. Just don't build a company about it. Or more you might discover that you've build a company about soil.
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