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Miao Song: on my personal point of view, I personally think, mainly, or we in this industry is not sufficiently standardized. First, from a map provider in terms of size customers for the price, or some biased. Car machine industry competition is fierce, many of the navigation manufacturers forced by cost pressures, not to buy the genuine map map supplied card. From other sources to obtain the crack version of the map. They also encourage their dealers to use the cracked version, piracy map. For car owners, most of the time, they do not know they used to navigation cards piracy. Beyond the point of sale, other channels for this piracy navigation card, such as the map of the service shop, is not entitled to legitimate an upgrade service. Well, this also resulted in the difficult problem of map updates. On the other hand, the cracked version, pirated maps, and the genuine map or some difference in point of failure, information or misuse and other problem will be inevitable. Which, most Weihuzuochang people, not a dealer, but those who use pirated maps navigation manufacturers, because they not only choose the pirated card, also tried to persuade and encourage dealers to use pirated card. For those of us regular factory, use a navigation card are genuine card, this one only cost will be much higher. Unequal competition in the market will emerge. In addition, the map is piracy map not only make them lose market, it will damage their brand image. HC Automotive Electronics: Depending on your point of view, without the knowledge of the owners, the manufacturers of the genuine map and map makers and dealers are in this incident the injured party. So, to combat piracy and reduce the loss of the injured parties, some of your suggestions or countermeasures Song Miao: I think the map providers to assume the primary responsibility. Why piracy map is so big run amok, as the map provider, they should take careful consideration to this issue. First of all, why your map so easy to be cracked, whether from the technology up to reduce their chance of crack. Secondly, why so many customers are reluctant to use the genuine map Your pricing is one of the key factors Again, it should be with the appropriate means of marketing, appropriate education and enhance their sense of genuine market and consumers. HC Automotive Electronics Network: In order to address these issues, in addition to the above, do you think the map providers, navigation manufacturers and owners also what can be done Do you have some concrete solutions Miao Song: this problem for those of us using the genuine map regular factory, but also a headache. But I still think that the map will need to assume responsibility, because this event will not only damage their own interests, is also detrimental car dvd player and toyota dvd player to the healthy development of the industry as a whole. Concrete solutions, I have some personal opinions. First, from the media, public opinion is concerned, the map makers need to make some of the work. Using pirated map hazards, how to identify pirated maps, some maps why not upgrade, the genuine map how to proceed with the upgrade. On these issues, maps should be educated on the market.
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