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Man has always striven for getting the best ways to make life comfortable, be it in the work area or simply enjoying the free time he gets after a slogging day. That’s why we see the use of technology in our day to day life has touched new heights; in fact it has become an indispensable part of our life. It has made our lives easier and given us the wings to expand our horizons. The quest for living a life of luxury has opened new avenues in the hospitality industry in India. Especially the young novae rich generation of India doesn’t mind spending a fortune on a holiday after slogging day and night at work. India as a country is a land of different cultures, vegetation, languages, food, etc offering an amalgamation of all to the world. It has a lot to offer in terms of natural beauty and cultural heritage along with the spiritual side which attracts the western countries. The hospitality industry can flourish manifold with the help of technology which acts as the platform to showcase the splendid beauty of our country to the entire world. The video conferencing acts as the way of communication to develop the tourism in the following ways: Cultural exchange programs As a country of varied interests and rich natural reservoirs we can call the international community to come and experience the culture of our country which is so rich and vast. The history of our country can become a living example of how civilization developed over a period of time and survived so many invasions. We can have online cultural exchange programs where we can encourage the foreigners by actually giving them a first-hand experience with the help of video links. Glimpse of the exquisite beauty of our country All the four corners of India are like the four different pillars of the same room representing abundant natural beauty. If one sight takes you to the mirage of sand-dunes, the other site is full of clouds coming your way, where the extreme north gives you a shiver down your spine with snow clad mountains, the south offers magnificent beaches. What I am saying will have more impact on the tourists if they can have a glimpse of the beauty with their own eyes and for that video conferencing can be your mate for sure. Video tours and excursions One of the best ways to guide the tourists in a proper way is through video tours which will encourage more people to come and enjoy our hospitality. Most of the foreign tourists find it difficult to communicate with the locals for information and sometimes the guides are also unable to comprehend what they are trying to ask. This problem can discourage tourism so giving a guided tour to the tourists with the help of video conferencing is a welcome step boost the tourism industry. The excursions and adventure trip with the help the help of guided video tours is always an added advantage. Presenting the best packages The offers and packages given to boost the tourism in India can be showcased to the interested countries with the help of tel-conferences and seminars where different hotels can participate to promote their packages. A lot of money can be saved which is spent on traveling abroad to promote tourism. Encouraging the locals to be paid hosts for the foreign guests Our culture has always taught us to be the best host to anyone and everyone. Our first priority should be to make our guests comfortable by giving them a feel of home. Many hotels have started with the concept of home-made food prepared by the locals. Interested people can be trained to be good hosts for the foreign guests via video conferencing by the tourism people. This will encourage many forest tourists have a feel of the local surroundings and will create an employment opportunity for the local people. Srija Ghoshal is working for Peoplelink Corporate Solutions Pvt, Ltd; (a leader in Video Conferencing) as a successful Search Engine Optimizer. She is doing on line marketing and helping users, to understand, how Benefits of Video Conferencing can improve the Business productivity.
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