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I wanted to write this post as an official announcement of the creation of the psychodynamic marketing method. Psychodynamic can be broken down into dynamic meaning development and psychological or pertaining to the mind. Therefore, psychodynamic marketing is a method in which a company is able to develop their product or services within the mind of the consumer. I wrote my master's integrative project on this subject and honestly it is going to be a large part of my life's work. Imagine, being able to market your product or service at a fraction (1-2%) of what competitors pay yielding the same or greater results (greater results meaning MORE MONEY for you!). Well, that is what this is all about. You see, I have studies psychology and marketing for years and have developed successful businesses. If I knew what I know now, I could have obliterated the competition. Take this for example, if you were at a crowded event like a NFL game or something, you would listen to someone's request to move to a different area if they were wearing a security uniform, right? Of course you would. Well, how would you feel if you found out that person wasn't security at all and was just getting you to give up your area so that their friends could take your space? You'd feel slighted because you associated the uniform with authority. What if I told you that companies are slighting you everyday with this? With laugh tracks on sitcoms to get you to laugh, with fake doctors playing on TV and even with preplanned accidents to get you to assume that even an idiot can do an easy task. Why, do they do this? Well, so that they can sell their product to you. Think about it, think about calling a pastor or priest father and all of the trouble we have had with them and our children. These are marketing gambits that have been deeply instilled in all of us, but there are ways to beat the gambit. First of all, take notice of whenever you feel a bit too easy about doing something for or with someone else. What are the real motives? Why are you blindly listening to anyone, what are their real qualifications. I just read that 10% of hospital fatalities are caused by misdiagnosis. Question the diagnosis and the prognosis, do your own research and ask yourself what the real answers are. My guess is that you will be surprised. Now that you know one of the many ways that marketers play to our subconscious, let me spin it so that you can use it to your benefit. If you have a graduate degree or some type of certification or title, use it. If you are a doctor, use it, if a military captain, use it. The title will instantly establish credibility with everyone you meet and give you a leg up on them. This will help you to get things you want on a subconscious level, establishing trust and rapport much quicker. Right now, I am looking at some psychology teaching positions so that I can take my name to Professor Joey Poltor, PsyM. The title will give my company more credibility instantly. Use this simple gesture and you will see an instant benefit. For more on psychodynamic marketing and help building a website, check out http://www.PsychodynamicMarketing.com and sign up for my Time Tactics Teleseminar next Sunday at http://www.birddogging101.com/teleseminar-3
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