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When you are looking for a website design company in UK and soliciting opinions for important criteria they should possess, experience would be among the top of the list. In fact, new developers will suffer the unfortunate fact that they do not have much experience in the field. That's the reason why they won't get the huge accounts by blue-chip companies which puts premium on experience above all else. It's really a Catch-22 situation for these new developers: They won't be hired because of lack of experience but they can't get the necessary experience without getting hired. Don't bet on experience alone Ever heard of the saying, “you can’t teach old dogs new tricks?” Some long-time designers are very stubborn about doing it their way because “they have been doing it long before your company was born.” Also they tend to make a hundred variations of the same structure and design, using the same template and software. How can you edge out the competition if your website design is as old as Moses? A website design company in UK should help you achieve your purpose using new strategies to boost the functionality, search ability and attractiveness of your online business site. In the same vein, it's understandable that you do not put your full faith on young designers as well who are still learning the nuances of web development and might be stuck with the design and completely forgetting the infrastructure. Where is the portfolio? Your best bet is to ask for the portfolio of the Website Design Company UK that you are planning to hire. The portfolio shouldn't necessarily be a link to a live site, although that would be an advantage, but rather the web design itself which will show you the versatility of the developer. Choose from among the three or four potential companies before shortening your list. You can decide on aesthetics alone but its better that the website is doing well on the search engine rankings because that indicates that the developer knows optimization as well. Site optimization Speaking about optimization, it's important that the Web Design Company UK employs personnel with other skills as well. Optimization refers to online marketing tools that will help connect the business with the consumer. You may have the best e-commerce site in the world aesthetics-wise, but it still wouldn't matter if nobody can find you on the Internet.
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