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Blogging has exploded in popularity over the past decade, transforming from something that was done in spare time to keep track of things to an important part of even business websites to keep the public informed. An e-journal is also a critical way to create good website optimization because it is often used as a primary connection between important social media pages and websites themselves. With so many people blogging today, and for so many different reasons, having a great platform to do it on is essential in order to promote ease of use and good functionality. For bloggers of all kinds, WordPress has been the software of choice for many good reasons as listed below. Easy to Learn With little or no experience in setting up an e-journal, users can register an account, pick a layout, and be blogging away in just minutes. WordPress has a very user-friendly format and a mobile app for keeping up on the go, which is great when needing to post right away or get ideas down quickly before forgotten. With a simple and easy-to-use format, WordPress is one of the easiest and fastest ways to publish content that can be automatically forwarded and shared via subscriber list, Facebook and Twitter shares, and more. Very Customizable With such an increase in the number of bloggers out there - producing posting numbers estimated to be well over 500 million at this point - blogs are more than just about expressing an opinion. This form of e-journalism is an integral way that many brands, businesses and organizations communicate with the world. In many cases, blogs have replaced the website; this can only happen with a platform that is very customizable. WordPress is used in over 45 percent of all e-journals with a major market share in the blogging world because it is so customizable, allowing for picking out a layout or having one created. With the number of functional plugins and widgets available, offering everything from Facebook and Twitter integration to shopping carts and wiki functionality, some feel there is no need to have a regular website as long as the WordPress site is correctly configured. Of course, for many all of that is a bit technical and could very well be above and beyond an average user's knowledge; just be aware that such functionality and customization is there for the using. SEO Favorite Because of how its content management system works with pages, categories, tags, and other ways for posts to be found as well as the ability to create unique URLs, with some practice WordPress can be great for SEO. Learning its more technical parts can take a bit of work to understand how it all fits together, although this is no different from the learning process common with any other web platform. One major benefit to using WordPress for a blog is that even without fine-tuning and with thousands of page views each day, a lot of attention is received from browsers, adding to SEO efforts. Used along with other standard optimization methods, positive results are seen and this freeware is chosen for the way it meets online, quick-publishing, or website needs. Using additional methods such as interlinking blog posts and creating introductory category pages can make an e-journal even more search-friendly. There are countless methods and techniques to help get the best results from a blog. For many social writers out there, WordPress is a gem of a tool, providing everything ever wanted or needed all in one place. With a huge following of users, designers, and developers out there, there are support forums, SEO tools, and many free add-ons to improve a blog. WordPress thankfully provides a more preferable content publishing option than most of the others that currently exist – so use WordPress and blog on! Chris Hunter is an expert in Web Design and Search Engine Marketing. To find out more about Texas Web Design, go to the main website at: http://www.webunlimited.com.
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