Whenever we go out for a party or somewhere we could meet people of the opposite sex, we spend hours and hours to get the perfect look in the pursuit of impressing them. But when it comes to your website, why is it that you publish it in such a hurry? Website design is meant for the same purpose as dressing up well – to impress people! Unless you’ve got the best look on, your website designs will not appeal to a lot of people. If you’ve a website up and running since long, but isn’t generating revenues, here’s probably what you need to do: Make it SEO Friendly: Search Engine Optimisation is the order of the day. World’s leading search engine Google employs SEO algorithms to evaluate websites so make sure, your website is designed and indexed in such a manner so as to attract Google first and foremost. Make use of keywords in headings, site URLs and indexes. Tip: Don’t put text with keywords in flash animations or images. Search engines cannot comprehend text inside multimedia.  See how it looks on various platforms: Today, surfing is not limited to a computer or laptop. People are always on the go and prefer surfing more through their cell phones and tablets. Before launching a website, make sure you make mobile and tablet portable versions of your website. If your website is not compatible for such platforms and someone were to visit it, he’ll straight away get a negative impression regarding your website. A good Website Design Sydney company will have skilled programmers to help you with this. Avoid auto loading of multimedia: Websites that start playing music automatically can be annoying. Also, a lot of websites put the provision of music without giving them website visitors a stop button. It can be downright irritating if such a case exists. It is preferable to avoid embedding music in your website at all costs. If it is utmost necessary, then you should make sure the music is soothing and plays at a really low volume. Make the color scheme relevant: Color schemes are the backbone of any website. They largely depend upon your nature of business as well as the colors on your brand logo. Make sure you do your market research well and determine which colors are liked by your customers/target audience. Some colors can make your website look highly attractive but if they aren’t meant for your target audience, refrain from using them. For example, if you are a sports gear dealer catering to youth boys, it is advisable to avoid shades of pink at all costs! A good and reputed Sydney Website Design company will know of these things beforehand.
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