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Build it and they will come! Not! You can have a terrific site, with lots of bells and whistles and if people dont know you exist, you never get any visitors, let alone customers lebron 9 for sale.Planning is the key to success in business. Amazon.com had a plan, Bill Gates had a plan, eDiets had a plan, and Ill bet they still do lebron 10 shoes. Once a business launches on the net, you will need a marketing plan to be successful. Your biggest challenge will be to find time to plan lebron shoes cheap. However, if you dont find time now, you will find yourself with plenty of it (time, that is) later on, and no business to speak of. Unlike a business, generally created to get financial backing from investors, Netpreneurs create marketing plans for themselves cheap lebron 10. Where do you start First you have to ask yourself these questions. Where do you want to be in 1 year, 5 years, 10 years How many customers do you want or better yet, how much money do you want to make Who are your customers Do you know what they want, need and expect Can you give it to them What are your competitors doing What are you doing that is different How will you promote your businessNow Create your Website marketing plan.Put it in writing! Not only do you have to plan, you have to write it down! Take a notebook or idea book and write the following: your vision, mission strategies, goals and the time frame you wish to accomplish these goals. Keep this notebook next to your computer to refer to. It will help you stay focused.What is your vision for your business Your vision is what you want your web site to accomplish. Write your vision statement in your notebook. The vision statement for my flower shop is to Make a reasonable profit via the Internet by providing a quality product, delivering exceptional service, at a price my customers will pay. What are your goals What do you believe you can accomplish that may be a bit of a stretch but doable If the goals are too easy, you are not getting the most out of your planning process. And you could be losing money. Can make a profit of 20% in 3 months Can double your customer base in 6 months If so, write it in your notebook. What steps do you need to take to achieve your goals How much do you have to sell to achieve your goals You must first know your profit margin to determine this figure. Then you have to figure out how you are going to find the customers to make your goals come true.What are your marketing strategies Start with those goals you know you can attain. How will you reach your market Are you going to use search engine optimization, email, newsletters, networking, advertising on related sites, advertising in trade magazines, or write an article to submit to online publications Participate in online forums, message boards and newsgroups. Include your URL (Internet address) in your signature file. What is the time-frame for accomplishing your goals Create a time-line for every goal in your notebook. Next to each goal, write down the starting and ending dates of when you plan to accomplish that goal as well as what type of marketing strategies you are using.Are you keeping track of your marketing results If you are doing any advertising whether it is online or offline, track the results. You can track online advertising using ad tracking software such as adtrackz.com, to track all the links you place online. Analyze web site statistics to find out how visits found you. For offline advertising, place codes or words in your advertising to keep track. Your online order forms should have a place to enter the code. To learn how customers found us, we use a numeric code on all advertising/marketing materials.What is your return on investment How much money did the marketing strategy cost How much money did you take in Subtract the second figure from the first and that is your profit (or loss). Keep track of those marketing campaigns that worked and those that didnt. Do more of the first.
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