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Wondering How To Use Video Marketing To Promote Your Business? Here's How by James Kupe
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Wondering How To Use Video Marketing To Promote Your Business? Here's How by JAMES KUPE
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| Article Posted: 05/18/2013 |
| Article Views: 89 |
| Articles Written: 384 - MORE ARTICLES FROM THIS AUTHOR |
| Word Count: 610 |
| Article Votes: 0 |
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Wondering How To Use Video Marketing To Promote Your Business? Here's How |
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Business
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Would you like to use start using video marketing to promote your products and services, but are uncertain about where you should begin? Regardless of how much you currently know about video marketing, this article will help you acquire greater video marketing abilities than most of your competitors, so you can start selling online using video. Who on your team is the most motivating? Who is the best speaker? This is the person to put on camera on behalf of your company. You don't have to have the CEO or a sales person reading the sales pitch, instead focus on the person who will do the best job of selling your firm or products. Remember to be genuine in your videos. If you make yourself easy to relate to, people will enjoy watching your videos. Be honest and real about who you are and what it is exactly that you are marketing. People will most likely not want to deal with you if you seem like you are hiding something. Interviews make great videos. Have a friend or a colleague interview you if you want to give some details about your business and products or interview some customers if you want to share some original reviews of your products. If possible, find an expert in your field who is willing to be interviewed on your products. If you're selling a product, create a video which tells your customers how to use the product. You can start with opening the box, run through how to put it together, and then show them how they can use it. This will make them appreciate how much you respect your customers. Find a quality video editing software and learn how to use it. Your videos will be a lot better if you can cut the parts your viewers do not need to see and can smoothly transition from one segment to the next. Keep your videos short, well-structured and do your best to keep your audience interested. Try using others in your videos. This will give people the idea that you are not full of hot air. While it may be a little difficult to convince someone that the people in your video are truly fans of you and your products, it comes across better than always doing videos alone. Product manufacturers or resellers should create videos showing how the product can be used in alternative ways. For example, while duct tape is great for ducts, Duck Tape has created how-to videos for a million other projects, even how to create a wallet! This leads to amazing viral video success on their part. If you want to film yourself talking about your products or demonstrating them, you should put together an outline for your video before you start. Make a list of all the points you feel are important and organize them logically so your video is easy to follow. Remember that you can edit your video to organize different points in a logical order too. These days you've got to use every possible tool at your disposal to market your business. And using video marketing can certainly give you a big advantage over your competitors. Hopefully this article has given you a good introduction to marketing with video and has got you thinking. The next step is to front up to the mic and tell the world how your business can help solve their problems. You can boost your business's profits with great marketing, and this accelerate review should help to get you on your way. Then visit us to see if Eben Pagan's Accelerate training is right for you.
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