An interior book designer’s end goal is to make your book easy to read, clear, concise, conceptually sound and simple to navigate. After all if a potential reader picks up your book in the bookstore and finds it visually displeasing, he may just put the book down. A good interior book design is noticed on a subconscious level. If the details of the design, like typography, are treated correctly, the reader will enjoy the experience and will continue reading. The eye can be lazy, so if the design is overly busy, if too much information is squeezed into a small space, or the font is difficult to decipher, the reader will inevitably stop reading. Books need to include pages that are standard to the publishing industry, such as the copyright page. Before the book design begins, it’s important for the interior book designer to consider the book’s genre, format, readership and author’s wishes. Afterwards the designer can decide on page elements such as fonts, chapter openers, running heads and headers. Communication between the author and book designer are incredibly important. If the author has ideas about how she wants her book to look, then this needs to be communicated with the designer to be translated into her design. If the writer is not sure, her designer will be happy to guide and talk her through a few options. When the designer has a clear idea about what the writer desires, the project will be transformed from manuscript to professional book. Interior book designers need to get the vital balance between the page elements, fonts, type size, typography, grids and format to make the page work. The more complicated the book gets with multiple headers, images and info panels, the trickier the design gets and the harder it is to make the page layouts engaging and inviting to the reader. Once the writer is completely satisfied, the book must be delivered to the printer in the correct manner. This stage is technical, as it involves color breakdowns, printer settings and other technical details printers utilize. If the files are not correctly delivered, and correctly printed the book may not look quite like the author had imagined. Interior book design may look simple, but there’s a lot more to it than meets the eye. Article By Catherine M, Senior Interior Designer at www.ExpertSubjects.com For more information about book cover designs and Book Editing please visit: http://www.expertsubjects.com
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