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The consumer of today is flooded with options for products of the same kind. The competition is ever increasing and businesses are looking at better ways to retain their old consumers and attract new ones. What separates the market leaders from other players is the marketing strategy adopted by them apart from delivering quality service. although today there are various forms of advertising being implemented in order to not just survive but emerge the winners in the competitive market, one traditional form of marketing which still finds a place of pride is display marketing. Display marketing ca consist of banners, brochures, menu holders and others and are all aimed to attract the attention of the target customer. Display marketing has time and again served as an effective marketing method especially in areas of large gathering like trade shows, exhibitions et al. But a brochure, menu or other printed material lying on a table will hardly attract any attention. The basic principle behind display marketing is that the visitor will see the brochures and other printed material and hence the importance of attractive, functional, sturdy display stands. The popularity of display marketing can be gauged from the fact that there is a growing demand for display stands as well as brochure stands, menu holders, business card holders and others. In Australia, a few leading firms making ends meet by providing clients with all kinds of display stands to choose from such as brochure stand, brochure trolleys, brochure holder, menu holders, business card holder, lockable poster frames, brochure carousels, wall mounted holders, hanging posters, tear drop banners and many others. The display products for advertising retailed at these leading firms is perfect for industries or business, real-estate, strata complex, shopping centres, retail stores, motels, hotels and many more. Depending on the availability of space a business has, they will want to select a display stand that will be able to hold numerous types of printed material in all sizes.Their menu holders prove to be a simple and extremely cost effective way for businesses to display their literature. Businesses can choose from single and double sided options to suit DL (1/3 A4), A5 & A4 leaflets, menus or pricing information after assessing their requirement. There are different models like M120 Base Only, A5 Menu Holder - Base & Top, A4 Menu Holder - Base & Top, A5 Angled Information Holder - Base & Top and many others for customers to choose from. All that a business needs to do is to simply slot their literature between the clear PVC cover that allows total protection and simplicity and they are ready to advertise. Businesses also have the option to purchase only the base of the product at these leading retailers. These leading firms in Australia have made purchasing display stands of various kinds extremely simply by making way for online shopping of these products. Customers simply need to select the product and order online and these firms deliver it anywhere in Australia. They even provide quotes for large volumes of purchase and prove to be a one stop shop for all the display needs of their clients.
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