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SEO Copywriters - 2 Ways To Bring In More Business During The Holidays by Christopher Simmons
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SEO Copywriters - 2 Ways To Bring In More Business During The Holidays |
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Education
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During the holidays, things slow down for many freelance writers and SEO copywriters. And, this is just the time when many freelancers need the extra income. After all, there's no Christmas bonus for us from employers. Following are two ways to bring in more business during the holidays if things are slower than normal for you as an SEO copywriter. Write and Distribute a Teaching Report: Teaching reports do wonders to bring in the business - and they are a great marketing tool all SEO copywriters can use moving forward. Let me explain. Do you constantly find yourself having to explain certain internet marketing services to clients? Do you answer the same questions over and over again? For example, some common questions you may field as an SEO copywriter are: -What are keyword phrases? -What is keyword density? -What's the difference between an SEO article and a blog post? -What is an SEO press release? If you've ever said to yourself, "I need to put an FAQ on my freelance writing website," or, "I wish I had time to write an explanatory report to pass along to clients," or, "I should do a tips booklet for clients," etc., then this is the time to do it. During your regular work cycle, you probably never have the time to devote to a task like this. A slow time like the holidays is the perfect time to not only write it but distribute it to old clients, and new ones as well. Another thing about teaching reports is that they allow you to explain the breadth and depth of your services. Once clients read it, they may order even more services, because they will have gained a new understanding of what a certain service is all about that they didn't know before. And, this why they're a great marketing tool - not only during the holidays, but all the time. Discounts for services ordered now and moving forward: While discounts are old hat - they are so for a reason. They work! To put a twist on it though, offer clients a discounts for services they order now, and a discount for ones they order in advance. Eg, as an SEO article writer, you could sell articles in packs of 20 and let the clients use 10 now, and 10 in the first quarter of next year. What is an SEO Copywriter? FYI, SEO is an acronym for search engine optimization copywriter. SEO copywriters write web copy with internet marketing principles in mind to drive traffic and increase sales for their clients. custom written paper
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