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Advertising and marketing online is generally the practice of promoting services to the general public. Advertising is one of the main concepts to target and gain potential customers/consumers hardly any business in this day and age does not use advertising or marketing as a main exercise. There are so many ways to advertise a business some are expensive some are cheap and some are free. Depending on your type of business, service, product and of course budget there are many ways in which you can advertise. Let’s look at some ways which you can benefit from advertising and marketing for free. Local or Web Directory Submission Submitting your business or websites to directories has many benefits that you can reap the rewards from. Even if you don’t own a website you can find directories such as Yelp where you can submit your business address, telephone number etc. On the other hand, if you own a website that you wish to promote, you can also submit to directories like yelp and even URL directories. What is a URL Directory? A URL Directory is a website where you are able to leave a link pointing back to your website. This has 2 benefits 1 being a relevant backlink, and the other is free exposure for your business. Article Marketing Article marketing is a great way to get potential customers engaged in your product. Here you have a chance to explain why they should use your service and how they will benefit from this. Always provide relevant and informative information so that you can really pull in the right kind of customers. Guest Blogging Guess blogging is more or less like article marketing but on private blogs. Here blog owners allow you to promote your business for free in exchange for your quality rich content. Social Bookmarking Do you have interesting news that you can share? Social bookmarking websites are perfect to share interesting updates about your website or business. These types of sites are generally for deep links so sharing your articles or even guess posts are a perfect way to spread your content around the web. Classified Ads Classified ads are perfect for small local businesses. Customers tend to search within their radius for services they require such as hair dressers, local shop, repairs services etc. It is important when listing your business you provide the correct location such as city, area, address and telephone number. Classified Ads websites can help you grow your business rapidly if you follow the right rules. Free Advertising Forums/Websites There are websites like 32Advertise that allow users to promote for free even if they don’t have a website. Generally sites like these are excellent for advertising all sides of your business such as your Twitter page, Facebook Fan Page and the actual business, product or the website itself. Business Listings Business listings websites such as Crunchbase or even Hotfrog allow people to find out more in-depth information about your company. People visit these to see when your business was started and where it is based. There are also other details that you can provide. Placing your company information to such sites increases the level of trust. To promote your website for free you can visit our web directory and submit your links for exposure and a free relevant backlink.
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