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With the digital revolution continually gaining momentum it certainly seems that our future is destined to be digital. In fact these new mediums and technologies have already carved out a solid foothold into modern society, despite the fact that they are still very much in their youth in the grand scheme of things. From the business world to the social sector computers and the Internet have played a crucial role in developing them into what they are now. It’s probably fair to say that the Internet has proved to be one of the most revolutionary tools to come out of the digital movement so far, reforming our communication habits; a fundamental aspect of even the most basic human societies. Although there is little doubt that the Internet has been hugely significant in a number of different sectors and for a variety of different reasons, it’s most likely that the implications that came for the business sector were the most significant. Because the Internet has connected everyone from all around the world, well virtually, after all there are still tribes in the Amazon jungle that haven’t made contact with other humans, it has become the first platform for a global marketplace. And it’s not just the fact that the Internet links the world that makes it so useful, although this accessibility is unquestionably significant. Yes, this new flexible platform works free of physical and locational constraints, (well obviously physical products have to be posted), but it also work’s free of time constraints too. People that choose to shop online are not forced to do so during the opening hours of stores, they can fit this task into any part of their day. Furthermore businesses don’t need as many employees and they can stay open longer hours. The start up costs and overheads involved with running an online store are also miniscule in comparison to those involved with physical stores. The Internet has also proved to be a very useful tool for marketing too. The potential for targeted marketing and for new and innovative techniques online is far greater than any of its traditional counterparts, such as radio and television, and they are far cheaper too. The biggest problem that came with online retail is simply security threats, it’s sort of ironic that the accessibility that made the Internet so useful is also what makes it a threat. The issues of security online are no where near what they once were, but it is still vital that an online store, which is going to be receiving payments online, has secure payment processors put into place to protect any sensitive information that a customer might have to provide. If you’re looking for a method of receiving secure online transactions online then check out Judo Pay online.
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