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Hoodie gate: facebook ceo's attire a sign of 'immaturity'? by 123wert sdfsf





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Hoodie gate: facebook ceo's attire a sign of 'immaturity'? by
Article Posted: 08/21/2013
Article Views: 103
Articles Written: 2217
Word Count: 720
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Hoodie gate: facebook ceo's attire a sign of 'immaturity'?


 
Business,Business News,Business Opportunities
Of all the things discussed and analyzed surrounding Facebook's upcoming initial public offering, perhaps the most surprising -- or justplain funniest -- is co-founder Mark Zuckerberg's hoodie. Facebook launched a pre-IPO roadshow this week, meeting with investors in New York,Boston and other cities to pitch the company's stock to potentialinvestors. Zuckerberg was on hand to talk to investors at the first roadshowstop in New York on Monday. Facebook CEO Mark Zuckerberg, wearing his classic hoodiesweatshirt, leaves New York City's Sheraton Hotel on Monday aftermaking an appearance at the social network's IPO roadshow. (Photo:Reuters / Eduardo Munoz) The young CEO was criticized by some attendees for showing up tospeak to some of the country's most influential and buttoned-downinvestors in jeans and a so-called "hoodie" sweatshirt.



It wasdefinitely not the suit and tie that the financial types are usedto seeing corporate executives wear. In a videotaped interview with Bloomberg News , Michael Pachter, managing director with Wedbush Securities, saidZuckerberg's decision to wear his "signature hoodie ... is actuallyshowing investors he doesn't care very much." "He's going to be him and he's going to do what he's always done. Ithink that's a mark of immaturity," Pachter added.



"He's got toshow [investors] the respect that they deserve because he's askingthem for their money." He said that Zuckerberg's seeming lack of respect for the processtells him that the CEO might not be perfectly suited for the CEOpost in a company that's expected to complete one of the biggest IPOs in tech history. "He most certainly is a genius and he really has done somethingthat no one else could do," said Pachter. "I think he is wellsuited to be the chief product officer, the chief user experienceofficer ... to decide every feature that goes in. I'm not sure he'sthe right guy to run a corporation and to answer to shareholders." Zuckerberg didn't attend Facebook's presentation to financialanalysts in Boston on Tuesday.



Dan Olds, an analyst at Gabriel Consulting Group, said Zuckerberg'sabsence from the Boston meeting shouldn't hurt the firm's IPO. Thecompany's reputation, he said, is strong enough to sell itself. He did suggest, though, that Zuckerberg should try to act morerespectful to the people he hopes will fund his company. "Some Wall Street types are muttering about Zuckerberg's attirebeing disrespectful and immature, and they could be right," hesaid. "It could be taken as studied indifference, arrogance, or that hesimply didn't think about what he was putting on.



He was there tosell Facebook as a company and the first rule of sales is that youdon't give your prospective customers any reason to beuncomfortable before you start selling them," Olds added. Patrick Moorhead, an analyst with Moor Insights & Strategy,said that on the other hand, Zuckerberg could be getting therespect of other potential investors by not pandering to hisaudience. "Zuckerberg is the 'mad scientist' of Facebook and the last thinganyone needs is him suiting up and faking it," Moorhead said."Facebook wants to be all about being real, hip, young and cool.And suits just aren't. Zuckerberg's hoodie is about as famous asSteve Jobs's black turtleneck and blue jeans. It would beill-advised to change for a financial roadshow." Brad Shimmin, an analyst at CurrentAnalysis, said there's astandard uniform when it comes to the financial world.



Andold-school suit-and-tie types may not look so kindly on the wonderkid who balks the system and doesn't dress in a manner they thinkis mature and respectful. "For better or worse, that's his decision. What matters is howinvestors respond to that decision," said Shimmin. "If a police officer shows up to work in shorts and a t-shirt, shewill likely risk losing the respect otherwise gained from theuniform.



It is the same with the leader of a globally importantbrand such as Facebook. It doesn't make him any less professionalor capable, except perhaps in the eyes of those he wishes toinfluence," Shimmin added. Sharon Gaudin covers the Internet and Web 2.0, emergingtechnologies, and desktop and laptop chips for Computerworld.Follow Sharon on Twitter at @sgaudin , or subscribe to Sharon's RSS feed . Her e-mail address is . Read more about it industry in Computerworld's IT Industry Topic Center.

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