LONDON – May 10, 2012: Young drivers are now, more than ever,feeling the financial challenge of owning a car and this, alongwith ever increasing costs associated with motoring, means feweryoung people are buying and maintaining vehicles. The latest TGI intel indicates that young driver car ownershipdropped 12 per cent between 2010 and 2011 and with a break in theincreasing cost of motoring seeming unlikely, this figure is set todrop even further. In an attempt to support young drivers and keep them on the road,Peugeot is extending its unique Just Add Fuel scheme to includedrivers from 21 years of age. Just Add Fuel is a simple car ownership solution that allowsdrivers to purchase a brand new Peugeot by covering all the majormotoring costs in one single fixed monthly payment. Previously onlyavailable to those drivers aged 25 and above, Peugeot has extendedthe age range so that anyone over the age of 21 can now takeadvantage of the scheme. |
The all-inclusive, inflation proof three year package providescomprehensive motor insurance, road tax, vehicle servicing,roadside assistance and warranty all in a three year financepackage with one single monthly payment. Neil Moscrop, Director of Sales at Peugeot said: "Withinsurance premiums for young drivers spiralling, there is littleincentive to buy a car when the amount needed to run it seems sooverwhelming. Owning a car offers a great sense of independence andfreedom to young drivers and for many is their main way ofcommuting, so it's important that this age group isn'tput off from buying and running cars indefinitely. "Just Add Fuel means that drivers can manage their motoringbudget easily for a period of three years, the monthly cost is setand covers every aspect of car ownership, so fuel is the onlyelement to add. "We've had a great response from customers eligible forthe existing Just Add Fuel scheme, so widening the offer seemedlike the natural next step and also a practical solution to helpkeep young drivers on the road." Monthly payments will be determined by three factors: the vehiclechosen, the postcode of where the owner lives and the age of theyoungest named driver.
Customers who buy a car under the Just Add Fuel scheme will havethe total cost of their package spread over a three year periodwith a fixed monthly payment and as with any finance package,customers will also have the option to upgrade their vehicle oncethis existing agreement expires.
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