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Nowadays network has gradually become the main access to information, has been an indispensable part of our daily life. Online shopping has been integrated into ordinary people's life as a new way of shopping, it also leads to a series of problems while taking convenience to people, how to face these problems deserves us to think about. Online shopping mall is convenient for people to shop, which saves both money and time, with the ability to keep customers' property information safe. From online shopping mall, people can find almost everything they need rapidly, and there are a large group of choices as comparison. Online shopping mall is gradually mature, and presenting a rapid development trend. Online shopping as a kind of new things, can quickly be accepted by people, is inseparable with its power of conquest and allure. The first reason is because that online shopping delivers items bought by customers to their door, and the way of shopping is quick and easy. Through surfing online, consumers can buy what they want directly, and enjoy the service. After making an order, sellers ask expresses to send the goods to shoppers' home, which is quick, convenient and time saving. An online shopping store cost is far less than an entity shop inputs, and there is almost no inventory pressure for online shopping malls, with less risk, low cost of running, their scale is not restricted by space, sellers can manage their stores at home through just a computer, or even can deal with business with a cell phone. So it is certainly that their prices are cheaper. The third, items are complete; include goods that cannot find at a local store. According to people's enlarged need, local stores usually cannot meet consumers' all need, while online shopping malls make up for this shortage, solving the trouble of shopping from other cities. The fourth is time saving, high efficiency. Because of the variety of online goods, people can buy all the things they are going to buy at home together, saving energy and time, improving efficiency greatly, which can fit better for this high speed, efficient work, pace of life. The fifth is trading transparent, informative publication. After a successful transaction, shoppers can tell their own idea online, to provide the reference comments to new customers. There are also many problems of online shopping malls, such as security risk, honesty and credibility, after service. So it is important to have enough security assurance for online shopping. We have difficulty judging whether the picture showed on the website are the same with real items, so it is possible to buy some poor quality goods that are not deserved the prices. When we face the quality problems after having the package, the sellers may have different views with ours to tell whether this product is in a good situation or not. This may cause conflict at last. Even there are so many problems we may face when doing online shopping, while there are still a few reasons to choose it. You can save money with kinds of coupons online. Online shopping malls have not been unacquainted anymore in our daily life and just believe that the development of it will be better and better.
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