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Fast food has become so popular over the years, especially among the youngsters and the office goers. The reason being that it is a kind of food that gives people the taste they want. It brings cravings in the mind of people and they get tempted to eat more and more of fast food. Why do they go crazy for junk/fast food? Firstly, the taste factor rules in this case. Secondly, it is something which you can get easily and it is easy to carry it along with you and it is delicious. Secondly, it has high fat content and has refined starch, low in fiber, and is highly processed. It is a common sight to see the youngsters gorging on the junk food like burgers, fries, pizzas, fried chicken and all the fizzy drinks. This is the reason why an increasing number of fast food joints and fast food franchises are spread all over the country. A promising market From the above lines, it can be seen that fast food has grown considerably in the last few years. It has created its niche in the market which is stable and thereby has broad and loyal consumer groups. This market promotes the growth of fast food and its related market/industry. People while dining out, stick to the top ten fast food restaurants like Subway, Mac Donald’s, KFC, and several others. Some of the common fast food that is consumed by people across the world is Pasta, French fries, Burger etc. Pasta is a staple Italian cuisine which is popularly eaten by people. French fries are another fast food that is prepared from potatoes, which is fried and then it is sprinkled with salt. It tastes best with burgers and cold drink. Burger is another staple with the college going crowd, due to its wide availability and it is cheap too. It is prepared from two buns, where some preparation is filled inside both of them using potatoes and other mixed vegetables and spices. It is a filling food which can be eaten at a go. Some of the top ten fast food restaurants are spread in every nook and corner of the city, which can be easily located. They also have their fast food franchises which make the people even easier to gorge while on the move. Due to the popularity of fast food, people are turning to invest in this sector and it is turning out to be a very profitable investment for them.
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