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Whether it is a feedback form, a site registration, a calendar, or any other way for customers to interact with a company, websites that are efficient and user-friendly have them. One of the worst mistakes that a website can make is to not include a way for visitors to reach them, even if it is the simplest type of submission questionnaire. Thankfully, this fact is pretty well know and generally followed; however, there is a lot to be said about putting a little more effort into those elements. A website with eye-catching forms and interactive ideas appears very creative to most users. Forms Integration Plain, gray log-ins and feedback submission forms can be easily used on a website - as long as they work correctly, that is fine. Standing out from the crowd with creative character or style on these applications could be a plus that could cause users to better remember a brand. Whether the site style is professional, playful, artistic, or modernistic, there is always a way to make an application look like an actual part of the website. Colors and design elements are great ideas to begin with, though form design can be as complex or simple as desired. There is definitely a feeling of pride in a website and brand; however, when details such as contact, feedback, sign-up and log-in forms are as well-designed as the rest of the websites does it demonstrate that a company cares enough to pay attention to such details and the customers who will use them. Keep It Clear and Simple Though there may be certain important questions that are necessary to include on a feedback or sign-up questionnaire, keep the design as simple as possible. Other than the usual personal information requested, decide on a couple of important questions that relate to the action being requested and just use those; more information can be gathered later. Filling out a contact or feedback form should not be tiresome or boring losing user attention and preventing them from actually clicking to submit. Make Staying In Contact Easy It is important to avoid forms that annoy visitors more than help, which can happen when pop-ups are used to indicate errors typed on a submission document. When they annoy a user, it is more likely that the document will not be completed. Some websites seem to do better using colored highlights to guide users through the required information by indicating any problems in filling out forms; small error icons can be helpful and less frustrating. Other helpful tips for creating great looking, functioning questionnaires is to use the same type of language on the form as is on the website. Any interaction with the user completing the form that is easy, light-hearted, fun, and interesting will only serve to encourage completion of the form. Provide necessary choices where it is requested - and always allow for a response of ‘Other’ as well. Regardless of the design, the features used, the text, or how the form alerts of incomplete information, be sure all website forms are easy to locate and stand out on the page, either due to great design or some other method of setting them apart from the rest of the content. Since giving users the right ways to interact with the people behind a website is so important, being sure that all contact points work properly is critical. Time spent on designing contact and other forms is a part of the entire website creation process, not an afterthought. It will look better, function better – and be more pleasing to users, which is bound to encourage return visits – and more! Chris Hunter is an expert in Web Design, Search Engine Marketing, and Reputation Management. To find out more about Texas Web Design, go to the main website at: http://www.webunlimited.com.
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