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Search Engine Optimization (SEO) is an effective online marketing strategy. When used properly, SEO makes your website visible in the top ranked pages of search results. Selecting the right keyword or phrase that best suits your business is the first step. A keyword analysis tool can yield good keywords to target for your website. Good keywords are generally those with the most search volume and the least competition. After selecting the right keyword, you can move on to search engine optimization. On-page optimization and Off-page optimization are two main SEO strategies. On-page optimization is molding and tailoring your page content and meta data in a way that it contains a reasonable number of target keywords. Avoid duplicate content and keyword stuffing. Off-page optimization requires regular work. This is how search engines estimate your website's popularity and relevance for your targeted search term. Backlinks, links from other popular websites pointing to yours, play a role in influencing the search engines view of your business. It is a good idea to hire professional SEO Westchester NY specialists that can help you with SEO strategies. When hiring SEO NY companies , there are several things to consider. Make sure they are professional. They should be able to answer questions that you have regarding their services. It is also good to research the company before hiring them.
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