|
Once upon a time, the web was pretty open and accessible. You could drift about seldom coming across a blocked URL or password limited forum. In fact I can still remember being asked for an username and password the really first time when I tried to telnet onto the University of Wales library system. Of course things change and one thing which is very evident using the development of the web is an increasing commercialism. Wherever you turn you're tracked and monitored, adverts are especially annoying occupying side bars with merchandises that you've previously looked at. After all most people spend an awful lot of time online, itis not actually surprising. We pay our bills, organise our affairs, go shopping and even watch films and TV too. This obviously means that there's a great deal of money to be made and most big businesses now have wide-ranging web sites which create an awful lot of sales. Just like in the real world, gradually we have seen profit maximising disperse over the electronic world too. For instance one popular methods to increase revenue is to charge different prices to different customers - it is called price discrimination. You'll see it everywhere, for instance when high street shops will bill more in certain towns and cities depending on average income. You might think this is tough to do in a digital world, after all are not we all equal? The truth is that in some ways it is actually even simpler to split up marketplaces online than it's in the real universe. All that's necessary to do is some variable to differentiate each customer and a system to relay them based on that info. What's generally done will be to target products depending on the positioning of the client. This is very simple to do by recording and looking up the visitors IP address. Using this info you can offer distinct merchandises, or different costs depending on their location. Companies commonly will split up based on the country of origin at the very least but many will offer different costs on special places and go even farther. The world of on-line entertainment is even more prohibitive, well at least if you utilize the official websites. Most set a limitation on accessing their content from outside their home country. This practice is growing extremely fast, you will see tons of messages about - this video is not available in your state on all the most popular international sites.
Related Articles -
television, BBC iPlayer, Entertainment, ITV Player,
| 
