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4K is one of those technologies that have been talked about in particularly feverish terms in recent years – so why is now the time to purchase a 4K Ultra HD TV such as one of Ferguson’s own Platinum or Android Smart TVs? First of all... it’s becoming the new standard It wasn’t so long ago that you’d only really buy a 4K TV if you were a real home cinema enthusiast. Now, though, the technology is increasingly entering the mainstream. The last year alone has seen an explosion in 4K content from the likes of Amazon, Netflix, Sky and Apple, including such major productions as The Crown and The Grand Tour. 4K movies are also an increasingly common occurrence and even the forthcoming World Cup in Russia will be shot in 4K, which gives you yet more reason to consider upgrading your TV to make the most of such technological advancements. The image quality is just so much better Did you know that a 4K TV boasts four times the resolution of a Full HD TV? The difference that this makes to your TV-watching experience is quite something, with the image depth, three-dimensionality and colour resolution all far superior to the alternatives. In fact, the overall impression is more akin to looking through a window than watching a TV screen. 4K TVs frequently incorporate a wealth of smart features If it feels like almost every appliance in the home can be made ‘smart’ these days, you won’t be too surprised to learn that your TV can be much the same. We’re very proud of our current selection of Android Smart and Platinum 4K Ultra HD TVs with built-in Wi-Fi that enables you to download a huge range of your favourite Android apps, directly to your TV. Just imagine being able to access the wealth of shows and movies that BBC iPlayer, ITV Hub, 4 On Demand, Netflix, Now TV and other popular Android entertainment apps can bring you. A great 4K Ultra HD TV isn’t necessarily beyond your financial reach, either Even just in the last few months, there has been a continued steady drop in the price of 4K TV sets. This means that you can now buy even a fully-featured 4K Ultra HD TV for the same price that you might have paid for a much more ordinary set not so long ago. Here at Ferguson TV, we’re convinced that there’s never been a better time to purchase a 4K Ultra HD TV, Platinum or Android Smart, than now. So, why not bring your TV-viewing experience firmly into 2018 with one of the many Ferguson 4K models available.
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