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You’ve probably heard it a thousand times, ‘The money is in the list.’ And, of course, the way you make money with your list is through email. But are your email campaigns making you money? In most cases, you can expect to make about one dollar per month for each member on your list. If you are getting results substantially below this figure, maybe you need to look at your email tactics. Make sure the title of your email reads as though it was the headline in a newspaper article. Your title must grab the recipient's attention and describe an outstanding benefit that makes your recipient curious enough to open your email. Send out your email from the same address every time. Many people routinely delete unfamiliar email addresses. By using multiple addresses to send out your email, some people will not recognize that the email comes from you. Always use an email address that is recognizable to your recipients. This ensures that your email will be opened and read, not automatically deleted. The opening sentence of your email should be compelling. It should grab the reader’s attention. Be very clear in the first paragraph about what you are offering or providing. Describe the benefits that the reader will get if they take advantage of your offer. Include a specific call to action for the reader. Tell them exactly what you want them to do. For example, ‘Click Here,’ ‘Visit This Site,’ or ‘Buy Now!’ Make it very easy and convenient for the recipient to respond to your email. Make sure all of your links are clickable and test them to ensure that they work properly. So get started on that email campaign today and make money with email! Make Money with Email!
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