If you think how to make good money or residual income, start to market your online business with articles. They are mediums with which you can reach your target groups from narrow niches and to draw your site high on the search engine result pages. To be successful, you have to plan your article structures. When you use article marketing as an indirect medium to make money at home, you will share useful information in a personal way. Despite of the fact that you always write to your target group, the search engines play an important role in this strategy, because they will display your articles to the desired audience. 1. The Article Title Must Contain Both The Main Search Term And The Promise To The Readers. Think your article title as an independent part of the article. It has to do lots of things. It stays alone in the long list of titles and try to catch the interest of the readers. Every word in the beginning of the title is important and they have to be able to stand out from the crowd. But the title is also an ad promise or slogan with which you try to persuade your readers to read also the teaser. Writing article copy is like strip tease dancing. You have to promise a lot but not to reveal so much. One important thing is to be able to respond the promise in the text. The search term in the title is both for readers and for search engines. When a reader has searched information with that search term and your article appears, it helps him to decide that it is of the desired topic. There are some technical things to remember. Use rather longer titles, use always upper lower case structure, do not use quotes, do not use period in the end and never use your own name. So called odd numbers are effective, like 1, 3, 5, 7, 9 or 11. They add power to the title image. 2. Reveal Something More In The Teaser. If the job of the title was to catch the reader, the job of the teaser is to go deeper, to tell a little bit more but not to reveal the end result. The job of the teaser is to make the reader even more willing to read more. Remember to use your main search term at least once. Generally the keyword density in the whole content of the article should be less than 5 percentages. 3. The Article Body Must Contain A Good Story And To Make The Reader Happy And Enthusiastic To Read More. One of the main jobs of the article is not to make money at home, but to presell the idea of the landing page, to persuade the reader to click the link in the end. When the title catches the interest, the teaser makes you excited, the body has to build and to continue the story. 4. The About The Author Box Is Like A Short Ad, Which Makes The Reader To Click The Link. The peak of the article influence is the about the author box. The climax must happen there and it just have to be able to make the reader to click the link and to want the whole story now! It must contain your name and the anchor text, which is your main search term in the hyperlink. The anchor text tells to the search engines the topic of the article and it forms a back link, which raises the search engine ranking. Juhani Tontti, B.Sc., Marketing. An Article With The Right Structure Is A Great Medium To Make Money At Home Both In The Short Term And Residual Income. Visit: How To Make Good Money
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