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| Articles by Mark Branstrator |
1. Culture, ethics, and the CEO
March 27, 2012
For the most part I agree that value statements and a company code of ethics serve important functions related to culture building and developing a sense of a corporate conscience. The concern I have with embracing that ideology completely isn’t from a lack of confidence in the approach, but rather ...
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2. Starbucks Case Analysis w/Financial Data
March 27, 2012
Starbucks: A Study in Excellence
By: Mark Branstrator
Note: The Starbucks logo is a registered trademark and is the property of Starbucks Corp.
Starbucks is delighted to have just celebrated its 40th year anniversary in providing exceptional coffee, world class...
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3. GDP and Unemployment
February 07, 2010
We know that when there is unemployment, the economy is not producing at full output since there are people who are not working. But, what exactly is the relationship between unemployment and national output or GDP? How much would we expect the GDP to increase if unemployment fell just 1%? ...
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4. Internet Ethics
February 07, 2010
DOMINANT ISSUES RE: INTERNET ETHICS NOT EVERYONE HAS ACCESS TO INTERNET-IT CREATES ADVANTAGE AND PUTS PERSOANL INFO AT RISK
The size and popularity of the Internet have grown enormously and continue to grow at phenomenal rates. Using the Internet often comprises of the use of social ne...
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5. Devil's Advocate and the Print Media
February 07, 2010
The “devil’s advocate” role of the print media describes the behavior of the news organizations only reporting what most would consider to be ‘bad news’. There is a quote pertaining to this very notion from Ari Fleischer, former White House Press Secretary under Bush. I can imagine in his tenure, ...
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STEPHEN BYE
Stephen Bye is a fiction writer. His most recent novels are a 5-book “The Developer” series which be...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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MICHAEL BRESCIANI
Rev Bresciani is the author of two Christian books. One book is an important and concisely written b...more
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LEVAL AINAH
I am an internet marketer and also an educator. My goal is to help others who are looking to improve...more
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PAUL PHILIPS
For more articles, blog messages & videos and a free e-book download go to www.NewParadigm.ws your p...more
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ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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Author: Mark Branstrator
