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Marketing Articles and Ezines
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101. But wait...that's racist!!
October 12, 2021
No it’s not.
Let me explain what I’m talking about.
I started volunteering at an animal shelter and have been going in on the weekends.
Last Saturday, I sat through a training session on cat behavior since I’m going to be working with cats soon.
When I came in, I was greeted by the volunteer manager. I could’ve sworn he greeted me with a different name, but I shook it off.
He then asked me to clock in and wait for the cat behavior instructor upstairs.
When the instructor arrived, she told me that I was supposed to arrive 30 minutes earlier and started quizzing me ... (read more)
Author: Ellisen Wang
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102. How To Scout The Clickbank Marketplace
October 11, 2021
Looking for big commissions in affiliate marketing? The Clickbank marketplace is an incredible place to get started. There are lots of amazing, self published books on helpful topics that visitors are hungry to buy. The downside is that since it’s so easy to get on the Clickbank marketplace, there are a lot of bad products with poor grammar and worthless content. Luckily, once you can separate the wheat from the chaff, you’ll have a killer source of income. Follow along, and we’ll look at how to scout for products on Clickbank the smart way.
Narrow the Field
Since there are so many p... (read more)
Author: Donnie Lewis
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103. The one big thing that'll solve almost all your email marketing problems
October 07, 2021
It’s been a while since I lurked through marketing forums.
Recently, I came across a post where a user asked for advice on increasing his open rates in his email marketing.
I skimmed through the responses and some of them were valid, in my opinion, like verifying your domain. As far as my knowledge goes, that’s the only thing on the tech side of email marketing that you have control over.
But I also thought some responses were a bit overly complicated.
For example:
Finding the best day and time to send them.
Split testing five different subject lines.
Or util... (read more)
Author: Ellisen Wang
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104. JCPenney's good deed came back biting them in their rear end
October 06, 2021
If my memory serves me correctly, I mentioned a quote that went along the lines of,
“Marketing is a game of perception.”
‘Till this day, I still don’t remember where I found that quote. At this point, I don’t think I’ll ever find out.
But it does remind me of a story in an article I read not too long ago about JCPenney.
I’ve heard complaints from time to time about fake discounts on Black Friday, where retailers would inflate their original prices, then apply a huge discount to make it seem like customers are getting a good deal, when really, they still end up paying around... (read more)
Author: Ellisen Wang
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105. Importance of Pre-Production Stage!
September 30, 2021
If you are an experienced digital marketing executive, you will understand how engaging content is important to stand out from the crowd on social media. This is because the competition is increasing day after day and having something which has some value will be appreciated. To come up with something new, you need to plan things out in advance. This will not just help you at the time of execution but also keep your audience engaged and retained on your social media platform.As per many NYC production companies, the idea behind pre-production planning is to clear the objectives so that no conf... (read more)
Author: Pushpa Srivastava
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106. Where To Get Online Exam Help and Coursework Help
September 30, 2021
While completing an online exam for any degree level, it requires new and unique ideas. Our main goal while providing online exam help is to contribute innovative and new ideas for better living about the field of study you are in. We provide online exam help while strictly adhere on instructions with the assurance of delivering original high-quality solutions on time. All sources, information, concepts and rules tackled on your discussions will be provided in the most concise and clear manner. We can make your output better; we can give you our insight about your current exam and provide our ... (read more)
Author: Natasha Sean
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107. PHOTOACTIVATED DISINFECTION (PAD) FOR ROOT CANAL DISINFECTION USING LASER
September 28, 2021
Introduction- A root canal system that is free of infected microorganisms is essential to achieve a periapical healing. Enterococcus faecalis (EF) has been found to be one of the predominant bacteria that are associated with chronic periodontitis and failed root canal treatment. Various chemo-mechanical instrumentation and antimicrobial irrigation have been suggested to eliminate bacteria in the infected root canals. However, because of the complex internal root canal anatomy, it is very
difficult to achieve a sterile root canal system and completely eliminate the infected debris.
Ph... (read more)
Author: jason steve
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108. Never say this when you're on a call with me
September 27, 2021
One of the things I’m thankful for is having the opportunity to be in a leadership position in a startup nonprofit I used to work with long ago. My responsibility was to onboard, train, and support new interns and volunteers.
Whenever problems came up, I’d be the mediator.
And because of that, I developed a lot of patience, empathy, and open-mindedness. So I’m confident enough to say that it’s difficult to irritate me.
Of course, I’m not perfect and I do have some pet peeves that cause me to slip up.
For example:
I don’t like it when people don’t put things back where ... (read more)
Author: Ellisen Wang
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109. Let's talk about investing
September 20, 2021
I have a friend. We met through a videogame years ago but never met in-person since he lived all the way in Michigan. And for as long as I can remember, he’s been serving in the military.
Recently, we caught up on each other’s lives and the topic of investments came up.
My friend has been taking the extra income he’s been making from his network marketing company and building his stock and real estate portfolio.
Personally, I had a pile of loose change lying around and have been using that money to build up my own stock portfolio, but I’ve also been looking for ways to get invo... (read more)
Author: Ellisen Wang
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110. Management of Gingival Tissue - Gingival Troughing using Diode Laser
September 16, 2021
Introduction- Gingival troughing is the preparation of gingival tissue prior to taking impressions of teeth that have been prepared to receive a dental prosthesis. Fixed restorative dentistry success is dependent on the exquisite fit of restorations. When the restoration does not fit the prepared margins, recurrent caries as well as periodontal issues, such as chronic inflammation of the gingiva, will likely occur in time. Exposure of sub-gingival finish line, with adequate moisture control to capture the finish line details in impression, is the main goal of gingival troughing procedure.
... (read more)
Author: jason steve
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111. Three Reasons Why Video Marketing is Becoming Popular
September 16, 2021
In business, marketing is something that is indispensable. If you are in business, you will automatically be required to market your products and services using any means possible. Today, it is a good idea to take advantage of video marketing. The use of a corporate promo video for the promotion of products and services has continued to be very popular. Although there are countless reasons that can account for this, only a few notable ones can be singled out as highlighted in the passage.It is cheapCompared to most of the marketing methods that are available today, video marketing is quite che... (read more)
Author: Pushpa Srivastava
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112. Showcasing LEGO's superior customer service skills
September 15, 2021
LEGO has shown an example of great customer service.
Here’s the short story.
There’s a person named John who bought a LEGO Star Wars set that has over 3,000 pieces, an instruction manual that’s over 400 pages long, and costs over $300.
He took the set home and started building it. More than halfway done, he realized that the set was missing a certain bag of lego pieces.
His first option was to get a refund, but since the set was already more than halfway built, it wasn’t the most convenient option for him.
His second option was to contact LEGO’s customer service.
... (read more)
Author: Ellisen Wang
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113. Observing the phenomenon of complexity bias
September 13, 2021
Over time, I came to realize something very interesting.
And that is our tendency to gravitate towards complex things rather than simple things, which is a concept known as complexity bias.
I’ll give you some examples I’ve seen from my personal experience.
When it comes to investing in the market, people would rather spend their time playing with stocks, checking their prices every day, and figure out how to beat the market, which is pretty much impossible, than buying some index funds and letting them sit there.
Or when it comes to dealing with problems, people will come u... (read more)
Author: Ellisen Wang
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114. Sharing repressed memories from my first job
September 10, 2021
There’s a memory from my days of working in Burger King that I’ve repressed for so long because it was pretty embarrassing.
Well, today I’m going to share this memory with you, so sit back, relax, and enjoy.
When you’re working, no matter where you work, there’s no doubt that you’re going to make mistakes.
But there are certain days where you’re just going to feel off. It’s as if you always feel like you’re one step behind and nothing is going right.
Well, I had one of those days.
I remember there was one moment where I had to grab frozen french fries out of the fridge... (read more)
Author: Ellisen Wang
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115. Misaligned values equals trouble
September 09, 2021
I once read a story about a person interviewing for a sales position.
During the conversation, the interviewer asked the candidate what he valued, then he listed four things, two of which were wealth and family, and I don’t remember the other two.
When the candidate gave his answer, he chose family over wealth.
But when the candidate asked the interviewer the same question, he chose wealth over family.
And that’s when the candidate said he’s no longer interested in the position and walked away simply because he felt their values were not aligned.
Later on, he got an em... (read more)
Author: Ellisen Wang
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116. Showing some love for unofficial holidays
September 06, 2021
It’s Labor Day, also known as the unofficial end of summer.
We’re seeing Labor Day sales everywhere and the worst thing a kid can see, Back to School sale commercials.
But while everyone else is focused on Labor Day, I spent some time looking at the unofficial holiday calendar.
And apparently, today is National Read a Book Day.
It feels like people aren’t reading much nowadays, and they’re only doing it when they have to.
Other than that, most of the time, we’re always on the move physically and mentally, constantly worrying about so many different aspects of our lives... (read more)
Author: Ellisen Wang
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117. Why I see email marketing as more than just a sales tool
September 03, 2021
There’s no doubt that customer service isn’t the best nowadays.
You stay on hold for five to 10 minutes just to get on the phone with a person who is reading from a script.
Unfortunately, some people see customer service as an expense.
Businesses outsource it and think it’s in their customers’ best interests, when their actual experiences say otherwise.
And when you think of customer service, usually the first thing that pops into your mind is a person who can help troubleshoot your problems related to a specific product or service.
Now I’m coming across more people wh... (read more)
Author: Ellisen Wang
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118. Using SEO To Inform Your Website Content Strategy
September 02, 2021
Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why entrepreneurs get caught up in how their website looks – that’s the fun part!
The trouble is how your website looks is only half the battle. And to be honest, it’s not even the most important half. Looking nice is great, but performing well should be your ultimate goal for your website.
To perform well, you need a website content strategy that will actually reach, connect with and convert potential customers.
To do this, you need ... (read more)
Author: Susan Friesen
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119. Yes, Good Affordable SEO Services Do Exist
September 02, 2021
You're likely aware that affordable SEO and Digital marketing services exist and are a crucial marketing strategies available today. Likewise, it is also one among the foremost effective ways to determine a web presence, especially if you're just new within the business. Though, let's not forget the very fact that it could even be quite expensive--more so, if you're just starting a business. That in mind, how can alittle business with limited budget enjoy something like this?
The answer is, through affordable SEO.
Believe it or not, affordable SEO services still exist. However, befor... (read more)
Author: Anish Sah
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120. Video Marketing Benchmarks for 2022
September 01, 2021
If 2020-21 had been a bad dream for the world, then there is no reason for anyone to be angry about it. If you look, you will understand that there are many things that have happened in these two years that will never happen again in human history.Because in these two years a terrible and evil disease has cast its shadow over the world and wiped out the whole world financially and physically.Points to consider for commercial video making in 2022Covid caused many deaths, many people had to lose their jobs and businesses and suffered h... (read more)
Author: Pushpa Srivastava
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121. What is Digital Marketing
August 31, 2021
When we use the word "Digital Marketing", we are literally pertaining to online marketing efforts from a brand.
Therefore, if you're asking what's Digital Marketing (DM), SEO Services, Content Writing and Search Engine Optimization are included:
This is a practice in Business through which advertising messages are delivered through online channels like websites, mobile apps, search engines, social media and emails. It helps a brand generate interest in their products among their consumers. Though DM started gaining popularity within the year 2000. within the last few years it's revo... (read more)
Author: Anish Sah
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122. The greatest entrepreneurship story untold
August 27, 2021
I always find it impressive to see people go into business at such a young age.
No, I’m not talking about the influencers on Instagram and YouTube who show off their rented lamborghinis, penthouses they rented on Airbnb, and claim they retired at the age of 17.
But take Shark Tank, for example.
Sometimes, the show features some young kids along with their parents. It’s amazing to see these kids give better pitch presentations than most adults.
And some of them do end up making deals with the investors, which is great!
But there’s one story that I believe tops them all.... (read more)
Author: Ellisen Wang
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123. Putting a little thought into things goes a long way
August 25, 2021
Last month, I wrote an email with the subject line, “Never thought I’d see this on Linkedin.”
And if you don’t know, I always take my daily emails and publish them on the blog page of my website, so I have an entire archive of daily emails there.
But I also publish them in article directories for list building purposes. But according to their terms, other people are allowed to take my content and publish them on their own websites as long as they give credit, which I was fine with.
Recently, I found a site that published my email about LinkedIn.
But here’s the funny thing. ... (read more)
Author: Ellisen Wang
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124. 10 Benefits of SEO Everyone should know
August 24, 2021
Advertising has transformed to at least one of the foremost demanding and crucial aspects of getting to run a business. This ultimately means the general success of your business goes to depend mainly on the effectiveness of your ad campaign . Below are the available SEO Services SEO Services
Nowadays, online is where everyone's at, which is additionally the rationale why most businesses look to market their products or services online. to try to to that, one must have a business website which can run their internet marketing campaign. With an abundance of spam links and countless other w... (read more)
Author: Anish Sah
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125. Another cautionary tale of big platforms screwing their customers over
August 24, 2021
Not that the industries themselves might be of interest to you, but what recently happened within them is probably worth knowing about.
1. Google decided that, starting September 1st, they will remove sugar dating apps from its Google Play Store. From what I read, they’re doing it simply to follow trafficking laws.
2. Onlyfans will ban explicit content from being published on their platforms starting October 1st.
The reason why they’re doing it is to continue the working relationship between the platform and the banking and payment processing companies. But they also want to mak... (read more)
Author: Ellisen Wang
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GENE MYERS
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
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SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
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ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
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JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
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