|
If a person wants to make his website or the products he sells at his website a source of reliable income, he should do only one thing, ensure traffic on his website. Traffic is essential, so you should adopt techniques and tactics to ensure that traffic is always generated for your website. Use of the search engines to target people who are interested in your product is the cheapest method known. However, people who own websites do not fully understand the position of the rank of their page in search engine but are more concerned about producing a good looking website which result them having little traffic on their websites although having quite a good standard website. These highlighted mistakes may help you in recognizing why little traffic is generated for your website and later you can then fix the problems, leading high sales of your products. 1. Using keywords ineffectively. The usage of keywords properly is probably one of the most critical areas of website design. Right keywords will ensure potential customers to find your site. 2. Repetition of the same keywords. When a person uses the same keywords again and again which is known as keyword stacking in Computer terminology, the search engines may rank it down or even skip the webpage in some cases, your website. 3. Copying pages from other websites. The search engines are now using such algorithms which detect page duplication. If this happens with your website, they may prevent you from being listed ever. 4. Using unrelated keywords on your website. Many websites try to gain higher search engine ranks by using many keywords that have nothing to do with the content of their website. This procedure is considered spam by many of the search engines and they may prevent you from being listed ever. 5. Keyword stuffing. This is similar to keyword stacking problem already discussed and can be explained as assigning multiple keywords to the description of a layer on the website by use of the "alt=" HTML parameter, however it may be considered malpractice. 6. Make your text hidden. This is an important precaution that you should not try to hide your keywords by making their font invisible. 7. Make your text tiny. This is similar to the problem already discussed above. This is an important precaution that you should not try to hide content by making their fonts very tiny. 8. Considering all search engines the same. Many assume that each and every search engine has visibly algorithm the same; however this is not the case. Learn on different sources what each search engine requires for giving you higher ranking on their search. 9. Using free or very cheap web hosting. Free web hosting or extremely cheap web hosting is a must ‘no’ for seriously increasing site traffic. 10. Not checking missing web page elements. Another important thing is to check every page for total completeness for different things like missing links, graphics and other things. These are just a few of the tactics that you should avoid.
Related Articles -
search engine, traffic, website traffic, traffic generation,
| 
