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Cast Advisor Tip: As early as standards in the industry before, and the enterprises have already started to target the cereal beverage market. Hui Kang launched in 2007, "Grain Valley power" concentrated corn syrup, Vivian shares in 2008 launched a "nutritional Valley Activity" beverage products. HC food industry network Recently learned from the China Beverage Industry Association, the industry standard grain beverage formulation which is in full swing. The Association who participated in the cereal beverage industry standards who said: "The standard can be introduced during the year definitely." In fact, as early as standards in the industry before, and the enterprises have already started to target the grain Beverage market . Hui Kang launched in 2007, "Grain Valley power" concentrated corn syrup, Vivian shares in 2008 launched a "nutritional Valley Activity" beverage products. In addition, the Green Group introduced the "King of coarse grains," Little foreigners Group launched the "grain shakes" and so on. Traditional Carbonated beverages Different cereal beverages because "nutrition, health" concept, is becoming more and more coveted areas of beverage companies. More study>> Pioneer snatch market Cereal beverage as early as 2006, had been included in the beverage industry's long-term development plan. "2006 -2016 National Food Industry Technology Development Program," once pointed out, to further enrich Tea , Functional drinks and varieties of plant protein drinks, beverage products to accelerate the standardization process. "Outline" clear requirements: "development of international standards as soon as the mandatory standard, shortening the gap with international standards, promote China's beverage industry to keep up with the pace of the world's beverage industry." Grain beverage industry standards as the development of the lead company, Hui Kang Group Company Ltd. The train, said: "grain thick paste type product category in China this innovation will have a very good market prospects." The train that from demand side, as people balance Diet Nutritional needs and coarse grains increased awareness, cereal convenience foods such as milk to the same table as the public necessities. Wide variety of traditional crops, efforts to develop grain Cereal As the main raw materials, grain convenience foods, will help promote economic development in rural areas. According to The train introduced early in 2007 Hui Kang formally launched the "grain valley force" grain thick paste. So far, "Grain Valley power" concentrated corn syrup product development from the initial flavors to include beans, corn, oat, mung bean, buckwheat, barley, lotus root, taro, etc., nine flavors, mainly Sell Region around the eastern, southern, central, north and other regions. "Our channels mainly through distributors Proxy To roll out two aspects, namely the traditional channels of wholesale distribution and sales of modern large-scale stores. "The train that. Similarly, Vivian shares in 2008 also introduced a cereal beverage products "nutritional Valley action", mainly in Xuzhou, Shanghai, Beijing, and sales, developed very rapidly. Vivian shares in 2009 semi-annual report shows that even though soy milk is still the main industry, but the company increased the grain beverage, and other new products, marketing efforts. Google shares currently Vivian dynamic products have been from the original red beans, oats thick paste of two grown to include red beans, oats, rice, peanuts, black beans, including five kinds of thick paste. In addition, Vivian shares also increased the investment in grain beverages. According to Vivian shares issued on February 4 announcement that the company has scheduled investments in "health drink products of amino acids" of 153.5 million yuan to raise funds to invest in "vegetable protein (commonly known as cereal drink) beverage production project." Notice stated that the project completed and put into production, annual production capacity of oat cereals, beans and other cereals, 50,000 tons of plant protein drinks. Expected to achieve normal annual sales income 320 million yuan, the normal annual total profit of more than 3600 million. Giant moving standby In FMCG marketing experts, yet still Yang Yang, chairman of consulting firm view, from the entire beverage industry development trend, as natural plant protein drink with a "natural, green, nutrition and health" category features meet the beverage market development trend and the trend is more and more consumers. "Within three years, the market capacity is expected to more than 50 billion yuan, and broad development prospects. The e-commerce company in China offers quality products such as laptop leather briefcases , black leather briefcases, and more. For more , please visit large leather briefcase today!
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